{"title":"Sigma Easter Specials","description":"\u003ch1 data-path-to-node=\"0\"\u003eSigma Easter Specials\u003c\/h1\u003e\r\n\u003cp data-path-to-node=\"1\"\u003e\u003cb data-path-to-node=\"1\" data-index-in-node=\"0\"\u003eAuthorised Dealer Since 2003\u003c\/b\u003e\u003c\/p\u003e\r\n\u003cp data-path-to-node=\"2\"\u003eShop \u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cb data-path-to-node=\"2\" data-index-in-node=\"5\"\u003eThe Best Sigma Easter Specials\u003c\/b\u003e\u003c\/a\u003e online in SA at Foto Discount World for the best prices. Authorised Dealer since 2003. Save Big on Sigma deals.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"3\"\u003eYour Definitive Autumn Gateway for Elite Independent Japanese Optical Systems\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"4\"\u003eWhen the autumn seasonal window arrives and the long Easter weekend approaches, commercial photographers, cinematic filmmakers, and wildlife documentarians across South Africa search for the perfect opportunity to expand their lens kits. At Foto Discount World, our premium seasonal showcase features \u003cb data-path-to-node=\"4\" data-index-in-node=\"301\"\u003eThe Best Sigma Easter Specials\u003c\/b\u003e engineered to maximize your purchasing leverage on world-class independent optics. We understand that outfitting your camera setup with legendary f\/1.4 Art primes, ultra-sharp Sports telephotos, or highly compact Contemporary zooms for the holiday season represents a significant financial investment. Our dedicated Easter event eliminates pricing barriers, granting professional wedding storytellers, landscape artists, and independent content creators direct access to elite, award-winning optical precision at absolute rock-bottom retail pricing.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"5\"\u003eUnprecedented Markdowns on Premium Art, Sports, and Contemporary Glass\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"6\"\u003eAt Foto Discount World, we maintain a comprehensive inventory of official Sigma photographic equipment, making our autumn promotional catalogue the most anticipated release for local visual artists. Our curated holiday event highlights deep price cuts across a massive selection of high-performance glass optimized for modern full-frame and APS-C mirrorless mounts, including Sony E, Leica\/Panasonic\/Sigma L, and Fujifilm X architectures. To ensure your camera body captures razor-sharp details from edge to edge over the long weekend, we pair these lens deals with major markdowns on specialized teleconverters, precision lens hood replacements, and robust mount converter accessories. From lightweight travel prime configurations to heavy-duty, long-range tracking setups for the local safari circuits, we supply the certified hardware that sets independent optical standards.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"7\"\u003eWhy Shop Sigma Easter Specials at Foto Discount World?\u003c\/h3\u003e\r\n\u003cul data-path-to-node=\"8\"\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"8,0,0\"\u003e\u003cb data-path-to-node=\"8,0,0\" data-index-in-node=\"0\"\u003eThe Best Prices in SA:\u003c\/b\u003e We leverage our long-standing industry relationships to deliver the most competitive, official local Easter Sigma lens prices in the country, maximizing your seasonal autumn budget.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"8,1,0\"\u003e\u003cb data-path-to-node=\"8,1,0\" data-index-in-node=\"0\"\u003eAuthorised Dealer Reliability:\u003c\/b\u003e Since 2003, we have been an official South African partner. Every lens, adapter, and filter secured during our Easter event carries a genuine local factory warranty and complete manufacturer service channel support.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"8,2,0\"\u003e\u003cb data-path-to-node=\"8,2,0\" data-index-in-node=\"0\"\u003eExclusive Tiered Holiday Bundles:\u003c\/b\u003e Discover unmissable, combined promotions on high-speed memory cards, multi-coated protective filters, and heavy-duty equipment transit layouts.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"8,3,0\"\u003e\u003cb data-path-to-node=\"8,3,0\" data-index-in-node=\"0\"\u003eTwo Decades of Specialist Trust:\u003c\/b\u003e Our Pretoria-based team brings over twenty years of technical experience to the table, helping you select the perfect, future-proof Sigma focal lengths and barrel configurations for your exact creative workflow.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 data-path-to-node=\"9\"\u003eSecure Your Professional Edge: Uncompromised Resolution \u0026amp; Micro-Contrast\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"10\"\u003eDon't risk your professional career on parallel imports or gray-market stock with unbacked warranties. Invest in the precision engineering of certified \u003cb data-path-to-node=\"10\" data-index-in-node=\"152\"\u003eSigma Easter Specials\u003c\/b\u003e, built for creators who demand flawless autofocus tracking speeds, stunning background bokeh, and rugged, weather-sealed dust- and splash-proof structural builds. Whether you are expanding your commercial fashion rental fleet or framing rare high-speed action trackside over the holidays, these advanced independent optical setups provide the flawless operational security needed to safeguard your competitive creative legacy.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"11\"\u003eThe Heritage of Trust\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"12\"\u003eSince 2003, Foto Discount World has been recognized as South Africa’s premier destination for high-end photographic equipment. As a family-run business anchored in Pretoria, we have outlasted passing industry trends by prioritizing one thing above all else: the enduring trust and success of our creative community.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"13\"\u003eA Curated Ecosystem of Excellence\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"14\"\u003eOur inventory is more than a collection of hardware; it is a gateway to world-class storytelling. Featuring a curated ecosystem of imaging technology—including specialized hardware and storage options from global industry leaders like Canon, Nikon, Sony, Sigma, Fujifilm, and Tamron—our selection offers targeted solutions optimized for mirrorless camera networks, delicate drone setups, and complex on-location studio workflows.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"15\"\u003eThe Authorized Dealer Advantage\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"16\"\u003eWe do not just sell gear; we protect your investment. As an Authorized Dealer, every single holiday layout and special in our collection carries the security of a full local South African warranty and our signature advice guarantee from certified experts. This technical expertise ensures you receive the best price on certified hardware that remains fully supported by official manufacturer service channels long after your purchase.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"17\"\u003ePretoria Heart, Nationwide Reach\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"18\"\u003eWhile our flagship experience is located in Montana Park, Pretoria, our reach extends to every corner of South Africa. Through our seamless digital platform and secure nationwide delivery, the professional equipment you need to level up your craft is accessible wherever your journey takes you.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"19\"\u003eJoin the Legacy\u003c\/h3\u003e\r\n\u003cp data-path-to-node=\"20\"\u003eYour next major production is an investment in your future portfolio. Experience the innovation of the world’s most advanced equipment protection networks and secure your professional edge today.\u003c\/p\u003e\r\n\r\n\u003ch3 data-path-to-node=\"22\"\u003eExplore Sigma Easter Specials\u003c\/h3\u003e\r\n\u003cul data-path-to-node=\"23\"\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,0,0\"\u003eShop \u003cb data-path-to-node=\"23,0,0\" data-index-in-node=\"5\"\u003eSigma Easter specials\u003c\/b\u003e and professional independent mirrorless lenses online in SA at Foto Discount World for the best prices. Authorised Dealer since 2003. Save big on official autumn holiday kits.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,1,0\"\u003eProtect your active setup with heavy-duty padding. Shop professional weather-sealed camera backpacks and rugged transit cases at Foto Discount World today.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,2,0\"\u003eStep up to elite travel mobility and dynamic storage. Shop professional carry-on sized rolling camera cases for sale in SA at Foto Discount World today.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,3,0\"\u003eAchieve flawless, cinema-grade tracking on the move. Buy motorized 3-axis handheld gimbal stabilizers for sale online at Foto Discount World.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,4,0\"\u003eCheck focus, exposure, and framing accuracy perfectly on set. Buy high-resolution HDMI and SDI on-camera field monitors at Foto Discount World today.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,5,0\"\u003eCapture silky smooth cinematic pans and video tracks seamlessly. Buy heavy-duty video tripods with professional fluid heads at Foto Discount World.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,6,0\"\u003eRecord pristine, multi-channel production sound on location. Buy professional portable field audio recorders and digital mixers at Foto Discount World.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,7,0\"\u003eStream and record high-definition live video feeds effortlessly. Buy professional HDMI to USB capture cards and hardware switchers at Foto Discount World.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,8,0\"\u003eRecord high-bitrate cinema files safely without dropped frames. Shop high-speed video memory cards and portable external SSDs at Foto Discount World.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,9,0\"\u003eExplore our official \u003cb data-path-to-node=\"23,9,0\" data-index-in-node=\"21\"\u003eSigma Easter specials\u003c\/b\u003e online in SA at Foto Discount World. Unmissable price drops on premium Art-series primes, Sports-line telephotos, and gimbals.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,10,0\"\u003eStay updated with our latest broadcasting hardware price cuts. View active monthly specials and authorized dealer promotions for sale in SA at Foto Discount World.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,11,0\"\u003eGet ready for the biggest price drops of the season on professional gear setups. Shop \u003cb data-path-to-node=\"23,11,0\" data-index-in-node=\"86\"\u003eSigma Easter specials\u003c\/b\u003e online at Foto Discount World today.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,12,0\"\u003eCelebrate with us and save big on professional field production configurations! Find exclusive camera birthday specials for sale at Foto Discount World.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,13,0\"\u003eCrack open incredible seasonal discounts on premium equipment transit networks. Shop holiday \u003cb data-path-to-node=\"23,13,0\" data-index-in-node=\"93\"\u003eSigma Easter specials\u003c\/b\u003e online in SA at Foto Discount World today.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n \t\u003cli\u003e\r\n\u003cp data-path-to-node=\"23,14,0\"\u003eCapture your autumn travels with flawless, world-class optical performance. Shop seasonal festive specials online at Foto Discount World for top savings.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-path-to-node=\"24\"\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cb data-path-to-node=\"24\" data-index-in-node=\"0\"\u003eEXPLORE SIGMA EASTER SPECIALS\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e","products":[{"product_id":"sigma-24-70mm-f2-8-dg-os-hsm-art-for-canon-ef-dslr-camera-lens","title":"Sigma 24-70mm f2.8 Art Lens for Canon","description":"\u003ch1\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 24-70mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eA versatile zoom for everyday shooting, the Canon EF-mount 24-70mm f2.8 DG OS HSM Lens from Sigma covers a useful wide-angle to portrait-length range of focal lengths to suit shooting in a variety of environments.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e As part of the esteemed Art series of lenses, a sophisticated optical design is used that incorporates three SLD elements and four aspherical elements to reduce chromatic and spherical aberrations, as well as colour fringing, distortions, and other anomalies for greater clarity and sharpness.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e A Super Multi-Layer Coating has also been applied to suppress lens flare and ghosting for accurate colour fidelity and high contrast, and a protective coating has been applied to the front element, too, to benefit working in harsh climates. Additionally, extending its versatility, a constant f2.8 maximum aperture affords consistent performance throughout the zoom range as well as greater control over depth of field.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComplementing the imaging capabilities, the lens sports a Hyper Sonic Motor to produce quick, smooth, and quiet autofocus performance with full-time manual focus override. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAn Optical Stabilizer also benefits handheld shooting by minimizing the appearance of camera shake for sharper imagery. The physical design utilizes Thermally Stable Composite material for durability in a wide range of environments, and a brass bayonet mount also offers rigidity and mounting precision.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 24-70mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eAs part of the Art line within Sigma's Global Vision series, this lens is designed to achieve truly notable optical performance and is ideally suited for creative and artistic applications.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eStandard zoom lens is designed for full-frame-format Canon EF-mount DSLRs, however it can also be used with APS-C models where it will provide a 38.4-112mm equivalent focal length range.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eConstant f2.8 maximum aperture is well-suited for working in low-light conditions and also provides greater control over the focus position when using shallow depth of field techniques.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eThree Special Low Dispersion (SLD) elements and four aspherical elements are featured in the optical design and help to reduce colour fringing and chromatic aberrations for improved clarity and colour accuracy, as well as spherical aberrations for reduced distortion and improved sharpness throughout the zoom range.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eA Super Multi-Layer Coating has been applied to lens elements in order to minimize lens flare and ghosting and contribute to producing contrast-rich and colour-neutral imagery, even in backlit conditions.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFront lens element has been treated with a water- and oil-repellent coating to benefit working in harsh environmental conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNine-blade rounded diaphragm contributes to a smooth and pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe integrated HSM (Hyper Sonic Motor) realizes quick and quiet autofocusing, which is further complemented by an optimized AF algorithm to produce smoother focusing performance. The HSM also permits full-time manual focus control simply by rotating the focus ring at any time.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOptical Stabilizer system minimizes the appearance of camera shake to benefit making sharper imagery when shooting handheld.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe lens is constructed using a Thermally Stable Composite (TSC) material, along with traditional metals, for greater precision and use in wide temperature variations.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe bayonet mount is constructed from brass for ensured accuracy and durability. Additionally, rubber sealing is incorporated in the mount design to render it dust- and splash-resistant.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe Canon EF-mount 24-70mm f2.8 lens is compatible with the optional Sigma USB Dock for fine-tuning different lens characteristics and updating its firmware.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 24-70mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3 class=\"Hstyle Hthree\"\u003e\u003cstrong\u003eTop-Level Performance Optimised for the Era of Ultra-High-Megapixel Cameras\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 24-70mm f2.8 DG HSM OS Art is a premium workhorse zoom lens designed for the latest high-megapixel DSLRs. A constant aperture of f2.8 through the zoom range make this a highly versatile tool and a brand new Optical Stabilisation (OS) system help compensate for camera shake. Though a common focal length, the Sigma 24-70mm Art brings a new level of usability and durability featuring a rugged metal barrel and an emphasis on image quality. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuilding off the experience from the 12-24mm Art, the aspherical elements used in the 24-70mm f2.8 OS Art undergo a highly precise level of polishing producing elements thicker in the centre than on the edges.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e This process creates stunning image quality and beautiful circular bokeh. Like each and every Global Vision Lens, the Sigma 24-70mm f2.8 DG HSM OS Art is handcrafted at our single factory in Aizu, Japan and undergoes individual evaluation before leaving Sigma’s facility.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3 class=\"Hstyle Hthree\"\u003e\u003cstrong\u003eLandscapes to Portraits, All with Exceptional Optical Quality\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThree SLD (Special Low Dispersion) glass lens elements and four aspherical lens elements help minimise optical aberrations. To ensure outstanding image quality from the centre to the edges of the photograph, the optical system minimises coma, which causes points of light to streak, and transverse chromatic aberration, which cannot be corrected via aperture control, \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe optical system also minimises distortion, which can be particularly evident in wide-angle shots, resulting in excellent optical performance throughout the zoom range.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 24-70mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch2 class=\"Hstyle Hthree\"\u003e\u003cstrong\u003eCapture Beautiful Portrait Photographs with a Bokeh that is a Cut Above\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eAt wide-open aperture, this lens offers outstanding photographic expression. The area in focus is extremely sharp, while the background exhibits a beautiful bokeh effect with only slight spherical aberration. Since large-diameter zoom lenses are often used at wide-open aperture, SIGMA has paid close attention to the shape of the bokeh, aiming for perfect circularity. \u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2 class=\"Hstyle Hthree\"\u003e\u003cstrong\u003eOS Functionality and Newly Designed HSM for Success on any Shoot\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eDesigned for advanced utility in a wide variety of situations, the optical stabiliser (OS) offers a powerful stabilisation effect. The newly designed large hypersonic motor (HSM) offers 1.3 times the torque of its predecessor and exceptionally stable performance even at lower speeds.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3 class=\"Hstyle Hthree\"\u003e\u003cstrong\u003eLens Barrel Designed for high Rigidity\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSince large-diameter standard zoom lenses tend to serve as a go-to lens and see frequent use, the SIGMA 24-70mm f2.8 DG HSM Art is designed to stand up to the challenging shooting environments that pros encounter. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTo this end, the lens barrel contains a large amount of metal, while the external moving parts feature thermally stable composite (TSC), which is resistant to thermal expansion and contraction. This structure contributes not only to the outstanding optical performance of the lens but also to its high rigidity and confidence-inspiring build quality.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3 class=\"Hstyle Hthree\"\u003e\u003cstrong\u003eShoot in any Weather with a Dust- \u0026amp; Splash-proof Mount Design\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSince the area of the lens most vulnerable to dust and other foreign bodies is the mount, rubber sealing helps provide peace of mind. In addition, the front lens element features a water- and oil-repellent coating that helps the lens perform well in the rain, near water, and in other challenging conditions.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684679287082,"sku":"576954","price":23895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-24-70mm-f2.8-DG-OS-HSM-Art-1.jpg?v=1781052091"},{"product_id":"sigma-50mm-f1-4-dg-hsm-art-for-sony-e-mirrorless-camera-lens","title":"Sigma 50mm f1.4 Art Lens for Sony E","description":"\u003ch1\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 50mm \u003c\/a\u003e\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003eFast and versatile, the Sony E-mount 50mm f1.4 DG HSM from Sigma is a normal-length prime designed to achieve high optical performance through the incorporation of both three Special Low Dispersion glass elements and one moulded glass aspherical element. These elements, coupled with an advanced optical design, work to minimize sagittal coma flare and chromatic aberrations in order to provide high image sharpness and clarity. The lens' large diameter and floating system also help to correct for vignetting to ensure maintained peripheral brightness. A Super Multi Coating has been applied to lens elements, too, to reduce flare and ghosting for higher contrast and colour fidelity. Additionally, making it an ideal lens for portraiture, the bright f1.4 maximum aperture pairs with a rounded nine-blade diaphragm to benefit selective focus and shallow depth of field imaging with smooth bokeh.\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 50mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eComplementing the imaging capabilities, the lens sports a Hyper Sonic Motor to produce quick, smooth, and quiet autofocus performance with full-time manual focus override. The physical design utilizes Thermally Stable Composite material for durability in a wide range of environments, and a brass bayonet mount also offers rigidity and mounting precision.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAs part of the Art line within Sigma's Global Vision series, this lens is designed to achieve truly notable optical performance and is ideally suited for creative and artistic applications.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePrime normal-length lens is designed for full-frame Sony E-mount mirrorless cameras, however it can also be used with APS-C models where it will provide a 75mm equivalent focal length.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eBright f1.4 maximum aperture is well-suited for working in low-light conditions and also provides greater control over the focus position when using shallow depth of field techniques.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eThree Special Low Dispersion (SLD) elements are featured in the optical design, and help to reduce colour fringing and chromatic aberrations for improved clarity and colour accuracy.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOne aspherical element reduces distortion and spherical aberrations for improved sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eA Super Multi-Layer Coating has been applied to lens elements in order to minimize lens flare and ghosting and contribute to producing contrast-rich and colour-neutral imagery, even in backlit conditions.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNine-blade rounded diaphragm contributes to a smooth and pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe integrated HSM (Hyper Sonic Motor) realizes quick and quiet autofocusing, which is further complemented by an optimized AF algorithm to produce smoother focusing performance. The HSM also permits full-time manual focus control simply by rotating the focus ring at any time.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe lens is constructed using a Thermally Stable Composite (TSC) material, along with traditional metals, for greater precision and use in wide temperature variations.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe bayonet mount is constructed from brass for ensured accuracy and durability. Additionally, rubber sealing is incorporated in the mount design to render it dust- and splash-resistant.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684736696618,"sku":"315965","price":17095.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-50mm-BACK.jpg?v=1781052591"},{"product_id":"sigma-70-200mm-f2-8-dg-os-hsm-sports-for-nikon-f-dslr-camera-lens","title":"Sigma 70-200mm f2.8 Lens for Nikon","description":"\u003ch1\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 70-200mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cdiv class=\"ov-wrapper js-overview-desc\"\u003e\n\u003cdiv class=\"ov-desc\"\u003e\n\u003cp\u003e\u003cstrong\u003eComplementing the optics is an Intelligent OS system, which minimizes the appearance of camera shake for sharper results when shooting handheld. A Hyper Sonic Motor is also used to provide quick and quiet autofocus performance along with full-time manual focus override. The physical design of the lens also incorporates several seals to guard against dust and moisture, and a water- and oil-repellent coating has been applied to the exposed elements to prevent moisture, fingerprints, or smudges from sticking to the surface. Additionally, a fixed rotating tripod collar is featured, and has a removable Arca-type compatible foot for wide compatibility with different tripod or monopod heads.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eAs part of the Sports line within Sigma's Global Vision series, this lens is designed to offer excellent optical performance, speed, and other customizable features that make it an ideal choice for wildlife, sports, action, and other fast-moving subjects.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eVersatile telephoto zoom is designed for FX-format Nikon F-mount cameras, however is also suitable for APS-C models where it provides a 105-300mm equivalent focal length range.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eConstant f2.8 maximum aperture is well-suited for working in low-light conditions and also provides greater control over the focus position when using shallow depth of field techniques.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eOne Special Low Dispersion (SLD) element and nine F Low Dispersion (FLD) elements are featured in the optical design and help to reduce colour fringing and chromatic aberrations for improved clarity and colour accuracy, as well as spherical aberrations for reduced distortion and improved sharpness throughout the zoom range.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eA Super Multi-Layer Coating has been applied to lens elements in order to minimize lens flare and ghosting and contribute to producing contrast-rich and colour-neutral imagery, even in backlit conditions.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFront and rear lens elements have been treated with a water- and oil-repellent coating to benefit working in harsh environmental conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRounded 11-blade diaphragm contributes to a smooth and pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe integrated HSM (Hyper Sonic Motor) realizes quick and quiet autofocusing, which is further complemented by an optimized AF algorithm to produce smoother focusing performance. The HSM also permits full-time manual focus control simply by rotating the focus ring at any time.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAn Intelligent Optical Stabilizer system minimizes the appearance of camera shake to benefit making sharper imagery when shooting handheld.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe bayonet mount is constructed from brass for ensured accuracy and durability. Additionally, rubber sealing is incorporated in the mount design to render it dust- and splash-resistant.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eTripod collar has a rotating design and the replaceable foot is Arca-type compatible for easy mounting.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThis lens is compatible with the optional Sigma USB Dock for fine-tuning different lens characteristics and updating its firmware.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCompatible with optional Sigma 1.4x and 2x teleconverters.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 70-200mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cb\u003ePrized for event, portraiture, and sports shooting, the Nikon F-mount Sigma 70-200mm f2.8 DG OS HSM Sports Lens is a flexible telephoto zoom characterized by its bright and sophisticated design. The fast constant f2.8 maximum aperture excels in difficult lighting conditions and also offers increased control over depth of field for isolating subjects. In regard to the optical layout, an impressive 10 low dispersion elements are used to greatly reduce chromatic aberrations and colour fringing for improved clarity and colour accuracy. A Super Multi-Layer Coating is also featured, and helps to suppress ghosting and flare when working in strong lighting conditions.\u003c\/b\u003e\u003c\/p\u003e\n\u003cdiv class=\"sectionHeaders js-hiddenFeatures\"\u003e\n\u003cdl class=\"js-featureSectionDL\"\u003e\n\u003cdd\u003e\n\u003ch3 class=\"fs16 OpenSans-600-normal product-highlights-header\"\u003e\u003cstrong\u003eProduct Highlights\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul class=\"top-section-list\"\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eEF-Mount Lens\/Full-Frame Format\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eAperture Range: f\/2.8 to f\/22\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eNine FLD Elements, One SLD Element\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eSuper Multi-Layer Coating\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eHyper Sonic AF Motor\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eIntelligent OS Image Stabilization\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eRemovable Arca-Type Tripod Foot\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eDust- and Moisture-Sealed Construction\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eRounded 11-Blade Diaphragm\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"top-section-list-item\"\u003e\u003cstrong\u003eCompatible with Sigma Teleconverters\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/dd\u003e\n\u003c\/dl\u003e\n\u003ch3\u003e\u003cstrong\u003eCombining all of the features required by professionals\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eOne of the most anticipated lenses from the Sigma Global Vision line, the Sigma 70-200mm f2.8 DG OS HSM Sports is the new flagship large-aperture telephoto zoom lens that meets the most stringent needs of professional photographers. Robust yet lightweight, the lens’ magnesium body ensures high mobility and its dust- and splash-proof structure together with the water- and oil-repellent coating on the front element ensure safe use even in the most challenging shooting conditions. It also incorporates Intelligent OS with an acceleration sensor and the latest algorithm capable of panning in all directions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe lens’ optical design, incorporating 10 exclusive low-dispersion glass elements, allows for extremely high resolution, from the centre to the corners. By optimising spherical aberration, a smooth and natural bokeh effect is achieved when using the Sigma 70-200mm f2.8 DG OS HSM Sports for portrait photography. The versatility of this lens is demonstrated in various customisation options via an AF Function button either through the camera body or Sigma USB Dock. The newest f2.8 large-aperture zoom lens from Sigma comes in Sigma, Canon and Nikon mounts.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 70-200mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features0_section4_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section4_column0_content0\" class=\"l-content l-content--normal\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cstrong\u003eWater- and oil-repellent coating\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe front lens element incorporates a water and oil-repellent coating that allows water to be wiped away easily and prevents oil and fat from sticking to the surface, even in challenging shooting conditions. At the same time, the maintenance of the lens surface becomes easier.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features0_section6_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section6_column0_content0\" class=\"l-content l-content--normal\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cstrong\u003eDust- and splash-proof structure\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThis lens features a highly effective dust- and splash-proof structure with special sealing at the mount connection, manual focus ring, zoom ring, and cover connection, allowing photographers to work in all types of weather.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features0_section8_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section8_column0_content0\" class=\"l-content l-content--normal\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cstrong\u003eIntelligent OS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThis lens incorporates Intelligent OS*1 adopting the latest algorithm to deliver an image stabilization effect of 4 stops*2.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"main-features0_section8_column0_content1\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003csmall\u003e*1 horizontally, vertically, or diagonally—regardless of the position of the lens.\u003cbr\u003e\n*2 Based on CIPA guidelines (Measured in 200mm with a 35mm full-size image sensor)\u003c\/small\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features0_section10_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section10_column0_content0\" class=\"l-content l-content--normal\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cstrong\u003eMagnesium alloy barrel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cb\u003eTo help minimize the weight associated with a hyper telephoto lens, the lens barrel is made with a magnesium alloy. Both lightweight and tough, this alloy contributes to the outstanding manoeuvrability of SIGMA 70-200mm F2.8 DG OS HSM | Sports.\u003c\/b\u003e\u003c\/p\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features4_section3_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features4_section3_column0_content0\" class=\"l-content l-content--normal\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cstrong\u003eDesigned to minimize flare and ghosting\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eFrom an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features4_section5_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features4_section5_column0_content0\" class=\"l-content l-content--normal\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title is-align--left\"\u003e\u003cstrong\u003eHigh-precision, rugged brass bayonet mount\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684752523562,"sku":"590955","price":26195.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-70-200mm-f2.8-DG-OS-HSM-Sports-for-Nikon-F3.jpg?v=1781052800"},{"product_id":"sigma-35mm-f1-2-dg-dn-art-for-sony-e-mirrorless-camera-lens","title":"Sigma 35mm f1.2 Art for Sony E Lens","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 35mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eCreated for full-frame Sony E-mount mirrorless cameras, this Sigma 35mm f\/1.2 DG DN Art Lens features Sigma's first prime lens design with a f\/1.2 maximum aperture. Delivering excellent image quality while optimizing size, as well as weight, the lens' fast f\/1.2 aperture helps to achieve shallow depth of field as well as extremely selective focus effects and is also suited for working in very difficult lighting conditions. Three low dispersion glass elements and three aspherical elements, including a double-sided element, effectively control spherical aberrations and distortion for increased sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_3d-uhdpIFfxbuhG5B7_INl\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cp\u003e\u003cstrong\u003eComplementing its imaging capabilities, the lens includes a large Hyper Sonic Motor to produce quick, smooth, and quiet autofocus performance with full-time manual focus override. While the aperture ring's de-click switch can prevent unwanted noise from being recorded while capturing video with sound, the built-in Autofocus-Lock (AFL) button can be assigned additional functions to widen the range of operations available on the lens. Additionally, a rounded 11-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eAs part of the Art line within Sigma's Global Vision series, this lens is designed to achieve truly notable optical performance and is ideally suited for creative and artistic applications.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eCreated for full-frame Sony E-mount mirrorless cameras, this lens features Sigma's first f\/1.2 maximum aperture, prime lens design to deliver excellent image quality while optimizing size, as well as weight. It is also suitable for APS-C models where it provides a 53mm equivalent focal length.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eConstant f\/1.2 maximum aperture is particularly well-suited for working in available light conditions and provides extreme control over depth of field.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cb\u003eThree Special Low Dispersion (SLD) elements markedly reduce chromatic aberrations and colour fringing throughout the zoom range for improved clarity and colour accuracy.\u003c\/b\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eThree aspherical elements, including a double-sided aspherical lens element, control spherical aberrations and distortion for increased sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eLarge HSM (Hyper Sonic Motor) realizes quick and quiet autofocus. The HSM also permits full-time manual focus control simply by rotating the focus ring at any time.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eManual aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eBuilt-in Autofocus-Lock (AFL) button which can be assigned additional functions widens the range of operations available on the lens.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eRounded eleven-blade diaphragm contributes to a smooth and pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eFront lens element has been treated with a water- and oil-repellent coating to benefit working in harsh environmental conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_LRRtSDQ8YlWH-emvPXLFQ\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eWeather-resistant construction with a brass bayonet that affords improved mounting accuracy and rigidity.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-12 product-summary px-auto\"\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 35mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eCreated for full-frame Sony E-mount mirrorless cameras, this Sigma 35mm f\/1.2 DG DN Art Lens features Sigma's first prime lens design with an f\/1.2 maximum aperture. Delivering excellent image quality while optimising size, as well as weight, the lens' fast f\/1.2 aperture helps to achieve shallow depth of field as well as extremely selective focus effects and is also suited for working in very difficult lighting conditions. Three low dispersion glass elements and three aspherical elements, including a double-sided element, effectively control spherical aberrations and distortion for increased sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eTake your “State-of-Art” image quality to the next level\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSigma's Art line has established its own position for ultimate rendering performance in the market, and the Sigma 35mm f\/1.2 DG DN is going to set the bar even higher. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis is the first AF lens with f\/1.2 maximum aperture for the full-frame Sony E-mount and L-Mount system, and the large aperture f\/1.2 enables creating of artwork with astounding resolution and large bokeh effects. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThree SLD glass elements and three aspherical lenses including a double-sided aspherical lens are optimally arranged in a lens construction of 17 elements in 12 groups.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684808098090,"sku":"341965","price":26195.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-35mm-f1.2-DG-DN-Art-for-Sony-E1.jpg?v=1781053399"},{"product_id":"sigma-14-24mm-f2-8-dg-dn-art-for-sony-e-mirrorless-camera-lens","title":"Sigma 14-24mm f2.8 Art Lens for Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 14-24mm\u003c\/a\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eSigma 14-24mm f2.8 DG DN Art for Sony E - Mirrorless Lens. Created for full-frame Sony E-mount mirrorless cameras, the Sigma 14-24mm f2.8 DG DN Art Lens provides a versatile range of wide-angle focal lengths with excellent image quality while optimizing size and weight.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAn Art-series zoom, this lens is also distinguished by its fast f2.8 constant maximum aperture to suit working in available lighting conditions. Featuring a sophisticated optical design, a series of low dispersion and aspherical elements is used to minimize both chromatic and spherical aberrations throughout the zoom range in order to achieve high sharpness, clarity, and colour accuracy. A Super Multi-Layer Coating combined with a Nano Porous Coating also helps to suppress lens flare and ghosting to a greater degree than conventional anti-reflective coatings. This helps to more effectively produce colour-accuracy and contrast-rich imagery in a variety of lighting conditions.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThough the full-time manual focus is available, this lens is equipped with a stepping motor that enables smooth, high-speed autofocusing that is notably quiet whether utilizing features such as Face\/Eye Detection AF or during video shooting. A built-in Autofocus-Lock (AFL) button can be assigned additional functions to widen the range of operations available on the lens, while inside, a rounded 11-blade diaphragm improves image quality by helping to create smooth bokeh. Additionally, a built-in lens hood serves to protect the front element as well as prevent stray light from causing a flare.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 14-24mm\u003c\/a\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eAs part of the Art line within Sigma's Global Vision series, this lens is designed to achieve truly notable optical performance and is ideally suited for creative and artistic applications.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCreated for full-frame Sony E-mount mirrorless cameras, this wide-angle zoom is designed to deliver excellent image quality while optimizing size and weight. It is also suitable for APS-C models where it provides a 21-36mm equivalent focal length range.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eConstant f2.8 maximum aperture is well-suited for working in available light conditions and provides greater control over depth of field.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eFive Special Low Dispersion (SLD) elements and one F Low Dispersion (FLD) element markedly reduce chromatic aberrations and colour fringing throughout the zoom range for improved clarity and colour accuracy.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThree aspherical elements, including a large-diameter aspherical lens, control spherical aberrations, and distortion for increased sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eA Super Multi-Layer Coating combined with a Nano Porous Coating has been applied to lens elements in order to minimize lens flare and ghosting to a greater degree than conventional anti-reflective coatings. The combination of these coatings produces contrast-rich and colour-neutral imagery, and help to make the lens even more effective in backlit conditions.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eA stepping AF motor benefits both photographers and videographers with its fast, precise, and near-silent performance. Full-time manual focus control can also be selected.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eBuilt-in Autofocus-Lock (AFL) button can be assigned additional functions widens the range of operations available on the lens.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRounded eleven-blade diaphragm contributes to a smooth and pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFront lens element has been treated with a water- and oil-repellent coating to benefit working in harsh environmental conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe included rear filter holder is equipped with a fall-prevention lock for attaching and securing gel filters along with the lens mount.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWeather-resistant construction with a brass bayonet that affords improved mounting accuracy and rigidity.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 14-24mm\u003c\/a\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eThe ultimate solution for astonishing starry sky photography\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe new Sigma 14-24mm f2.8 DG DN is newly developed for full-frame mirrorless cameras, optimising the short flange back distance to achieve the compactness and high-resolution image quality. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIt incorporates low dispersion glass elements and new coating technology called “Nano-Porous Coating (NPC)”. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOne FLD glass and five SLD glass elements are appropriately arranged to suppress chromatic aberration to the edge of the frame. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThree aspherical lenses, including a large-diameter aspherical lens at the foremost surface, are used to effectively minimise coma flare, etc., thereby achieving mind-blowing resolution. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe lens comes with a rear filter holder equipped with a fall prevention lock for attaching sheet type rear filters for shooting starry skies. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 14-24mm f2.8 DG DN is a bright wide-angle zoom lens for full frame mirrorless cameras. Uniform image performance and excellent resolution from the centre to the edges of the image make this the ultimate lens for landscape, architecture, and astrophotography.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe step motor helps achieve superfast and silent autofocus performance. Face and Eye Detection AF make photographing and filming a lot easier. The AFL button can be assigned multiple functions, increasing the range of possibilities of the lens. In addition, an oil and water repellent coating on the front lens element, and the splash proof body allow you to use the lens in the most challenging environments.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis lens comes with a rear filter holder with a drop lock. This holder allows filters to be attached to the rear of the lens, making it easy to photograph a starry sky.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684821238058,"sku":"213965","price":25595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-14-24mm-f2.8-DG-DN-Art-Lens-for-Sony-E-main.jpg?v=1781053524"},{"product_id":"sigma-100-400mm-f-5-6-3-dg-dn-os-contemporary-lens-for-sony-e-sigma-mirrorless-camera-lens","title":"Sigma 100-400mm F5-6.3 Lens for Sony E","description":"\u003ch1\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cb\u003ePresenting impressive reach in a relatively compact design, the Sony E-mount 100-400mm f5-6.3 DG DN OS Contemporary lens, from Sigma, is a versatile telephoto zoom mixing a hand-held able design with apt optical performance. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eA series of low dispersion glass elements are used to achieve high clarity and colour accuracy throughout the zoom range, and to suppress chromatic aberrations and colour fringing. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComplementing the optics is intuitive handling, in which a stepping motor delivers fast, near-silent autofocus performance along with fine-tuned manual focus control. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAdditionally, four stop-effective optical image stabilization helps to reduce the appearance of camera shake for sharper handheld shooting and this 100-400mm is also compatible with the optional TS-111 Tripod Socket for steady shooting atop a tripod or monopod.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"descriptionAsTitle_18Nt9BkVcYQO2jcxURBPUl\"\u003e\n\u003cul\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eAs part of the Contemporary line within Sigma's Global Vision series, this lens is designed to achieve a balance between convenience and performance, and meshes a compact, lightweight build and versatile handling with notable optical attributes.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eTelephoto zoom is designed for full-frame Sony E-mount mirrorless cameras, but can also work with APS-C models where it provides a 150-600mm equivalent focal length range.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cb\u003eOne F Low Dispersion (FLD) element and four Special Low Dispersion (SLD) elements markedly reduce chromatic aberrations and colour fringing throughout the zoom range for improved clarity and colour accuracy.\u003c\/b\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eOptical image stabilization compensates for up to four stops of camera shake to help realize sharp imagery when shooting handheld with slower shutter speeds.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eIntegrated stepping motor realizes quick and quiet autofocus, which is further complemented by an optimized AF algorithm to produce smoother focusing performance.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eAt the 100mm end of the zoom range, a minimum focusing distance of 3.7' is available, and at the 400mm end, the minimum focusing distance is 5.2' with a maximum magnification of 1:4.1.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eIntegrated AFL button can be programmed to adjust various shooting settings and the lens also features a focus limiter switch for faster focusing performance within certain distance ranges. There is a zoom lock switch to prevent the barrel from accidentally extended.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eRounded 9-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eBrass bayonet affords improved mounting accuracy and rigidity and rubber sealing is incorporated in the mount's design to render it dust- and splash-resistant.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"js-injected-html\"\u003e\u003cstrong\u003eCompatible with optional TS-111 Tripod Socket for working atop a tripod or monopod; the included PT-31 Protective Cover can be attached to the lens to maintain a seamless appearance if the tripod socket is not used.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIt is rare that you find a super-telephoto zoom lens that is lightweight enough to use for casual outings. The Sigma 100-400mm f5-6.3 DG DN OS Contemporary Lens offers remarkable optical performance and a full range of functionalities in a compact body for exceptional lightweight shooting.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eThis is Sigma's first ultra-telephoto zoom lens for full-frame mirrorless cameras and works on Sony E and APS-C models where it provides a 150-600mm equivalent focal length.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAn optical image stabilisation compensates for up to four stops of camera shake for sharper handheld shots even at slow shutter speeds, while an optimised stepping motor system for both phase-detection AF and contrast AF makes shooting with the video or eye-tracking AF very smooth.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOne F Low Dispersion (FLD) element and four Special Low Dispersion (SLD) elements reduce chromatic aberrations and colour fringing throughout the zoom range for improved clarity and colour accuracy, and a rounded 9-blade diaphragm contributes to a pleasing bokeh quality. There is a zoom lock switch to prevent the barrel from accidentally extended.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eE-Mount Lens\/Full-Frame Format\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAperture Range: f5 to f29\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOne FLD Element, Four SLD Elements\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eStepping Motor AF System\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDust- and splash-resistant\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe lens is compatible with optional TS-111 Tripod Socket for working atop a tripod or monopod; the included PT-31 Protective Cover can be attached to the lens to maintain a seamless appearance if the tripod socket is not used.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eIntroducing a long-awaited ultra-telephoto zoom lens designed exclusively for full-frame mirrorless cameras\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\u003cstrong\u003eWith the levels of optical performance and functionalities essential for full-fledged shooting packed into a lightweight and compact body, which is a key in field photography, the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary is an ultra-telephoto zoom lens that invites you to take it with you on casual outings.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eThe state-of-art optical design technology ensures edge-to-edge high-resolution and high-contrast image quality throughout its entire focal range. This new lens achieves high image quality which rivals that of standard zoom lenses such as the SIGMA 24-70mm F2.8 DG DN Art, ensuring a perfect match with these lenses while shooting.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eThe level of bokeh and compression effect only achieved by an ultra-telephoto lens provides a fresh perspective to ordinary everyday scenes. This combination of ultra-telephoto images with the excellent mobility of the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary will open up new ways for you to enjoy ultra-telephoto photography, as well as its possibilities, from everyday snapshots to field photography and everything in between.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eWhether you are currently considering trying a telephoto lens or already are a telephoto lens connoisseur, the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary is a \"light and enjoyable ultra-telephoto zoom lens\" that will provide a great value and a variety of styles to your shooting experience.\u003c\/strong\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eUncompromising image quality\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\u003cstrong\u003eThe lens construction of the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary comprises 16 groups and 22 elements, with one FLD and four SLDs used for the effective correction of aberrations and distortions. \u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eBuilt on the latest optical design technology and optimized for mirrorless systems, the new lens ensures the same high-resolution image quality all the way to the edges.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e In addition, it constantly achieves high levels of optical performance and makes the most of its capabilities as a zoom lens in any condition, at every focal length from wide to telephoto, and from close-up shots to telephoto photography.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eFurthermore, when paired with SIGMA TELE CONVERTER TC-1411\/TC-2011 (sold separately \/ for L-Mount only), which was newly and exclusively developed for the use with mirrorless cameras, the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary gives photographers a \"super-telephoto\" angle of view with a focal length of up to 800mm while they enjoy the benefit of the compact system. Plus, AF is effective even with the teleconverter attached.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eA full range of functionalities that enables smooth \u0026amp; easy ultra-telephoto shooting\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eIn addition to a high-speed and smooth AF enabled by the stepping motor optimized to the latest algorithm, the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary incorporates powerful image stabilisation (OS) of four steps* built into the lens. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhen combined with a camera body with image stabilisation built-in, the lens corrects for pitch and yaw axis rotations, providing even more powerful image stabilisation. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cstrong\u003e* Based on CIPA guidelines (Measured in 400mm with a 35mm full-size image sensor)\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eIt also features the 1AFL button to which the user may assign select functions on the camera side, and the focus limiter switch that allows optimizing the AF range according to the purpose of shooting, 2Zoom lock switch that fixes the zoom ring at the widest end, preventing it from rotating and causing the lens barrel to extend under its own weight during transportation, 3OS Switch which the user may switch between Mode 1 for general photography and Mode 2 for motorsports and other applications requiring panning.\u003c\/strong\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eSigma USB Dock UD-11\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\u003cstrong\u003eBy connecting the lens to SIGMA USB DOCK (sold separately \/ for L-Mount only), which was newly developed exclusively for the use with mirrorless cameras, users can adjust the amount of focus movement when operating the focus ring on exclusive SIGMA Optimization Pro software, which allows users to adjust focus in their preferred timing in MF mode.\u003c\/strong\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eDual-action zoom\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\u003cstrong\u003eThe SIGMA 100-400mm F5-6.3 DG DN OS Contemporary supports straight zoom, which allows photographers to zoom in and out by adjusting the hood, enabling intuitive and quick view angle adjustments. It features a “Dual action zoom” which supports both straight zoom and ring zoom.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eLightweight \u0026amp; Compact lens body\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cdiv\u003e\u003cstrong\u003eSIGMA designed a light and durable ultra-telephoto zoom lens addition to its Contemporary line. The SIGMA 100-400mm F5-6.3 DG DN OS Contemporary packs functionalities required for angles of view corresponding to focal lengths of 100-400mm in a compact, lightweight body. \u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eIt is not merely about weight reduction, but the lens is durable, with careful selections to utilize the right materials in the right place. \u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eFor instance, magnesium alloy is used for the part where a tripod socket is attached, which needs to be very strong.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003eTo allow for paring with camera bodies of different sizes, a tripod socket (sold separately) is available. As this helps reduce any strain on the camera body, photographers can shoot long hours without worrying about it. The tripod socket comes with a strap which also helps reduce strain on the mount when carrying the lens around or during transportation.\u003c\/strong\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003eOther Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eMount with dust- and splash-proof structure: The mount features a special sealing to make the lens an excellent choice in a wide variety of conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHigh-precision, rugged brass bayonet mount: The brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRounded diaphragm: The 9-blade rounded diaphragm creates an attractive blur in the out-of-focus areas of the image.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDesigned to minimise flare and ghosting: From an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCompatible with Lens Aberration Correction: Matching the optical characteristics of the lens, this function performs in-camera corrections of peripheral illumination, chromatic aberrations, distortion, and more, to further enhance image quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eIntroducing a long-awaited ultra-telephoto zoom lens designed exclusively for full-frame Sony E mirrorless cameras.\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWith the levels of optical performance and functionalities essential for full-fledged shooting packed into a lightweight and compact body, which is a key in field photography, the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary Sony E-Mount is an ultra-telephoto zoom lens that invites you to take it with you on casual outings.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThe state-of-art optical design technology ensures edge-to-edge high-resolution and high-contrast image quality throughout its entire focal range. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis new lens achieves high image quality which rivals that of standard zoom lenses such as the SIGMA 24-70mm F2.8 DG DN Art, ensuring a perfect match with these lenses while shooting.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThe level of bokeh and compression effect only achieved by an ultra-telephoto lens provides a fresh perspective to ordinary everyday scenes.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e This combination of ultra-telephoto images with the excellent mobility of the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary will open up new ways for you to enjoy ultra-telephoto photography, as well as its possibilities, from everyday snapshots to field photography and everything in between.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eWhether you are currently considering trying a telephoto lens or already are a telephoto lens connoisseur, the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary is a \"light and enjoyable ultra-telephoto zoom lens\" that will provide a great value and a variety of styles to your shooting experience.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cstrong\u003eA Full Range Of Functionalities That Enables Smooth And Easy Ultra-Telephoto Shooting\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eIn addition to a high-speed and smooth AF enabled by the stepping motor optimized to the latest algorithm, the SIGMA 100-400mm F5-6.3 DG DN OS Contemporary incorporates powerful image stabilization (OS) of four steps built into the lens. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhen combined with a camera body with image stabilization built in, the lens corrects for pitch and yaw axis rotations, providing even more powerful image stabilization.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 100-400mm F5-6.3 DG DN OS 'Contemporary' is a super-telephoto zoom for full-frame L and E-mount mirrorless cameras. It has a total of 22 elements, including special 'FLD' and 'SLD' glass. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIt is optically stabilized (rated to up to four stops) and is works alongside in-body stabilization in certain cameras. The lens has a minimum focus distance of 112cm (44\") at wide-angle and 160cm (63\") at telephoto, with a max magnification of 0.71x. It is threaded for 67mm filters.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 100-400mm f5-6.3 DG DN OS Contemporary Lens is an ultra-telephoto zoom lens, being the first of its size designed for Sony E mount, full-frame mirrorless cameras. The lens is engineered to deliver outstanding optical performance and a wide variety of functionality in a compact construction, helping you to achieve really lightweight shooting wherever you travel.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 100-400mm\u003c\/a\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eRegardless of where you find yourself, whether it be out in the wildlife, or sports events, the Sigma 100-400mm f5-6.3 DG DN OS Contemporary Lens ensures edge-to-edge high-resolution and high-contrast image quality throughout its entire focal range. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSome professional features include a short flange back distance - allowing the lens to achieve supreme combination of optical performance and compactness; an advanced stepping motor that is carefully designed to help achieve both phase detection AF and contrast AF; and a lens construction that consists of a variety of specialised elements, that includes 16 groups and 22 elements: one FLD and four SLDs that's used for the effective correction of aberrations and distortions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe lens also consists of a full range of functionalities that enables smooth and easy ultra-telephoto shooting, all thanks to its powerful stepping motor optimised by the latest algorithm; a powerful Image Stabilisation (OS) of four steps built into the lens; an AFL button that allows you to assign select functions on the camera side; a focus limiter switch that enables optimising of the AF range; a Zoom lock switch; an OS switch that allows you to switch between Mode 1 for general photography and Mode 2 for motor sports or any other applications that involves panning.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eDust- and Splash Proof Structure\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 100-400mm f5-6.3 DG DN OS Contemporary Lens features a special sealing that's been applied, making the lens an excellent choice to perform in a variety of weather conditions\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eRounded 9-Blade Diaphragm\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 100-400mm lens incorporates a 9-blade rounded diaphragm, allowing the lens to achieve an attractive blur in the out-of-focus areas of your image.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eReduced Flare and Ghosting\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWith advanced technology powered into this lightweight lens, and special coatings such as SIGMA's Super Multi-Layer Coating - makes it possible for the lens to reduce flare and ghosting and to help you create sharp and high contrast images even in backlit conditions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eHigh-Precision, Rugged Brass Bayonet Construction\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 100-400mm f5-6.3 DG DN OS Contemporary Lens features a brass mount that combines high-precision with a rugged construction. With enhanced strength added to the brass mount, helps contribute to the exceptional durability of this powerful, lightweight lens.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684832379178,"sku":"750965","price":17595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-100-400mm.jpg?v=1781053737"},{"product_id":"sigma-28-70mm-f-2-8-dg-dn-for-sony-e-mirrorless-camera-lens","title":"Sigma 28-70mm f2.8 Lens for Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 28-70mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003eSigma 28-70mm f2.8 DG DN for Sony E - Mirrorless Lens. The 28-70mm f2.8 DG DN Contemporary Lens for Sony E-Mount from Sigma is a versatile wide-angle to portrait-length zoom characterized by its f2.8 constant maximum aperture. The design suits working in available lighting conditions while affording increased control over depth of field. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eMore lightweight and compact than similar 24-70mm lenses, it's optical design incorporates two FLD and two SLD low-dispersion elements plus three aspherical elements that reduce a variety of aberrations to achieve high sharpness, enhanced clarity, and improved colour accuracy. It features just one lightweight focusing element, which keeps the AF unit small.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e This, along with a quiet and fast stepping motor, makes for responsive and near-silent autofocus performance, an ideal combination for filmmakers looking for a high-performance, lightweight, and easy-to-handle camera system that works well with a gimbal or other accessories.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eEach optical surface features Super Multi-Layer and Nano Porous coatings to improve contrast and colour rendering by suppressing lens flare and ghosting for optimal light transmission, and an added water- and oil-repellent coating on the front optic helps keep the lens free from smudges and droplets. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe weather-sealed design benefits working in trying environmental conditions, and a nine-blade rounded diaphragm contributes a pleasing bokeh quality when using wider apertures.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 28-70mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eStandard zoom for full-frame E-mount mirrorless cameras\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e 42-105mm equivalent focal length when used on an APS-C camera\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e Constant f2.8 maximum aperture for Low light use and depth-of-field control\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003e Two F Low Dispersion (FLD) and two Special Low Dispersion (SLD) elements reduce chromatic aberrations and colour fringing\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e Three aspherical elements control spherical aberrations and distortion\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003e Both Super Multi-Layer and Nano Porous coatings minimize lens flare and ghosting and produce contrast-rich and colour-neutral imagery\u003c\/b\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e Integrated stepping motor and optimized AF algorithm provides quick and quiet autofocus\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e 28mm minimum focus distance: 7.5\", 1:3.3 magnification\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e 70mm minimum focus distance: 15\", 1:4.6 magnification\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e Rounded nine-blade diaphragm for a pleasing bokeh quality\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e Brass bayonet for mounting accuracy and rigidity\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e Rubber sealing for dust- and splash-resistance\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 28-70mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003ch3\u003eF2.8 maximum aperture and 11-blade rounded diaphragm\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 28-70mm f2.8 DG DN Contemporary Lens for Sony E-Mount is the perfect companion to create the mirrorless experience you long for. With an F2.8 constant aperture, you will achieve versatile wide-angle to portrait-length zoom. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAchieve superb optical performance with two FLD and two SLD low-dispersion elements plus three aspherical elements that reduce a variety of aberrations to ensure your colour accuracy, clarity and sharpness are exceptional. You will also enjoy control over the depth of field, even in difficult lighting conditions. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eWith a Super Multi-Layer and Nano Porous coating, your mirrorless lens will be protected from flare and ghosting while experiencing improved contrast and colour rendering for optimal light transmission. The rounded nine-blade diaphragm creates a pleasing bokeh quality in your photographs. Furthermore, the lightweight focusing element, allowing the AF unit to be small, and the quit and fast stepping motor, lets filmmakers shoot with responsive and near-silent autofocus performance. \u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eE-Mount Lens\/Full-Frame Format\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAperture Range: f2.8 to f22\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eTwo FLD Elements, Two SLD Elements\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThree Aspherical Elements\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThis lightweight, easy-to-handle zoom lens for Sony, lets you capture quality photographs while exploring creativity. \u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 28-70mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003ch3\u003eTwo SLD glass elements\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eTwo SLD low-dispersion glass elements are used to reduce chromatic aberrations and improve overall image quality.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eSuper multi-layer coating\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eA Super multi-layer coating on the lens greatly reduces flare, ghosting, and provides high-contrast for outstanding image quality.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eIntegrated Stepping Motor\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe Integrated Stepping Motor ensures really fast autofocus performance, as well as a quieter autofocus; all thanks to its advanced AF algorithm\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eOther Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003e11-blade circular aperture\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDust-proof and splash-proof mount\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRugged brass bayonet mount\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eMinimum focus distance of 18cm\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFull-time manual focus override\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684851089706,"sku":"592965","price":16495.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-28-70-sony.jpg?v=1781054082"},{"product_id":"sigma-150-600mm-f-5-6-3-dg-dn-os-sports-for-sony-e-mirrorless-camera-lens","title":"Sigma 150-600mm Sports Lens for Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 150-600mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_31e7tvldXpfwmbfZ04-QrM\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003e\n\u003cp\u003e\u003cb\u003eSigma 150-600mm f\/5-6.3 DG DN OS Sports for Sony E - Mirrorless Camera Lens. Ideal for wildlife, sports, landscapes, motorsports, and countless other photographic endeavours, the Sony E-mount 150-600mm f\/5-6.3 DG DN OS Sports Lens from Sigma offers the features and image quality that professionals demand. This lens provides high rendering throughout the entire zoom range at all apertures, and ghosting, flare, and various types of aberrations are all well controlled. An updated and redesigned autofocus system offers both speed and precision by incorporating an AF actuator driven by a stepping motor, as well as a high-precision magnetic sensor. Optical image stabilization delivers approximately four stops of compensation, with two standard OS modes for both handheld shooting and panning situations. A new Zoom Torque switch gives users the option to adjust the level of zoom ring resistance from Lock (locked at the wide end for transport), Tight (prevents zoom creep), and Smooth (for easy, smooth zooming). Additional on-lens controls include a Focus Limiter switch, OS Mode switch, Custom switch for custom OS settings, and three customizable AFL buttons.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAs part of the Sigma Global Vision Sports line of lenses, the 150-600mm f\/5-6.3 DG DN OS Sports Lens is specifically designed for everyday use in challenging conditions. A dust and splash resistant structure protects the lens against water and dust intrusion, and a water and oil repellent coating on the front element resists moisture and fingerprints. Barrel construction consists of aluminum and TSC (Thermally Stable Composite) for an ideal combination of toughness and improved portability. Additionally, a magnesium tripod socket with a removable foot and 90° click stops provides a sturdy support option.\u003c\/b\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 150-600mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"description_2DgPuikwv5WtH_I_CNSiB2\"\u003e\n\u003cdiv class=\"js-injected-html\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eHigh optical performance with compact size and lightweight design\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eUpdated optical design featuring 25 elements in 15 groups with 4 FLD and 2 ELD elements\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHigh sharpness throughout the zoom range\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eUp to 4 stops of optical image stabilization correction with 2 selectable OS modes\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eMinimum focusing distance of 23 inches at 150mm focal length\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e9-blade rounded diaphragm for smooth, natural-looking bokeh\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHigh-speed, accurate autofocus utilizing stepping motor and high-precision magnetic sensor\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHigh build quality with both aluminum and Thermally Stable Composite (TSC) components, contributing to its durability, lightness, and operational feel\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDust and splash-proof structure with a water and oil repellent front coating\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDual Action zoom supporting both zoom ring operation and push\/pull zoom capability\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNew Zoom Torque switch allows user to select zoom resistance and lock the lens securely\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAdditional on lens-controls include OS Mode switch, Custom switch, Focus Limiter, and 3 customizable AFL buttons\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eIncludes heavy-duty Tripod Socket TS-121 with removable and replaceable foot\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCompatible with separately purchased Sigma Tripod Socket TS-81\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection id=\"lead\" class=\"p-product-lead p-local\"\u003e\n\u003cdiv id=\"lead0\" class=\"l-layout is-light\"\u003e\n\u003cdiv class=\"l-section l-section--s is-1col\"\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"lead0_section0_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"lead0_section0_column0_content0\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch2 class=\"is-title\"\u003eCapture the magic\u003cbr\u003e\nthrough your finder.\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"lead0_section0_column0_content1\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title\"\u003eIntroducing the SIGMA 150-600mm F5-6.3 DG DN OS | Sports, a powerful ultra-telephoto zoom and the first ever Sports line lens for mirrorless systems.\u003cbr\u003e\nThis portable and practical optic revolutionizes the way mirrorless users capture wildlife, motorsport and other fast-action subjects.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"lead0_section1_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"lead0_section1_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe 150–600mm F5-6.3 DG DN OS | Sports is SIGMA Sports line’s first ultra-telephoto zoom lens, designed from the ground up specifically for full-frame mirrorless cameras. It offers outstanding levels of performance, functionality, and build quality required for ultra-telephoto shooting in the most demanding situations.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eImage quality is exceptional, with ultra-high-performance glass capable of delivering ultra-sharp results even on the highest resolution cameras. The lens displays beautiful bokeh throughout its zoom range, and optical aberrations are kept well under control. It can be used with SIGMA’s 1.4× and 2× L-Mount teleconverters, with AF effective up to 1200mm.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFast and accurate autofocus owing to an AF unit equipped with a \u003cspan class=\"c-glossary\"\u003e\u003ci class=\"c-icon c-icon--info\"\u003e\u003c\/i\u003e\u003ca class=\"c-glossary-trigger\"\u003ehigh-precision magnetic sensor\u003c\/a\u003e\u003c\/span\u003e, combined with an OS (Optical Stabilizer) function effective to approximately 4 stops\u003csup\u003e*1\u003c\/sup\u003e of image stabilization makes this a highly responsive lens that can handle even the most challenging subjects. It has a Dual Action Zoom system that includes straight and ring zoom, a dust and splash resistant structure\u003csup\u003e*2\u003c\/sup\u003e, and customizable switches helping photographers and filmmakers adapt quickly and easily to virtually any shooting environment.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCapture the long-reach images you have always wanted with an ultra-telephoto lens—that’s the visual experience you will enjoy with the 150-600mm F5-6.3 DG DN OS | Sports, the first ultra-telephoto lens for mirrorless systems from SIGMA Sports line.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e\u003cstrong\u003e*1 Based on CIPA guidelines (measured in 600mm with a 35mm full-size image sensor)\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003e*2 Although this construction allows the lens to be used in light rain, it is not the same as being waterproof.\u003c\/strong\u003e\u003c\/small\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 150-600mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection id=\"main-feature\" class=\"p-product-main-feature p-local include-has-bg-color\"\u003e\n\u003cdiv class=\"l-layout has-bg-color is-white without-padding--bottom\"\u003e\n\u003cdiv class=\"l-section l-section--s\"\u003e\n\u003cheader class=\"c-page-header l-column\"\u003e\n\u003cdiv class=\"l-content\"\u003e\n\u003ch2 class=\"u-size--h1\"\u003eFeatures\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/header\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"main-features0\" class=\"p-product-feature l-layout is-light\"\u003e\n\u003cdiv class=\"l-section l-section--s is-1col\"\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"main-features0_section0_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section0_column0_content0\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch2 class=\"is-title\"\u003eUncompromising optical performance throughout the zoom range\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"main-features0_section2_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section2_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe SIGMA 150-600mm F5-6.3 DG DN OS | Sports offers outstanding optical performance throughout its zoom range and at all apertures, yielding professional quality results.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eBased on the latest optical design technology, its lens construction of 25 elements in 15 groups includes a range of special types of high-performance glass that ensures thorough control of different types of aberrations. This helps give images the resolution and clearest detail—not only at the tele end around 600mm, which is critical for an ultra-telephoto zoom, but also throughout its entire zoom range—with no compromise. The lens was designed with image quality in the out-of-focus areas in mind as well, with attractive compression and beautiful bokeh for creating eye-catching images that can only be achieved with a long focal length.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThrough improvements to the optical and mechanical designs as well as extensive simulated testing, the lens has achieved high resistance to ghosting and flare. This helps ensure sharp and high-contrast images even in strong sunlight or in backlit conditions.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eAt the wide end of 150mm, the lens has an impressive minimum focusing distance of 58cm. On the L-Mount, the use of two dedicated teleconverters will allow you to shoot with AF up to 1200mm. With these features, this new ultra-telephoto lens is the perfect tool for tackling a broad range of shooting situations, giving you a greater freedom in your choice of composition.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-accordion is-almost-hidden is-closed\"\u003e\n\u003cdiv class=\"l-accordion__wrapper\" data-closed-height=\"4.4444444444444em\"\u003e\n\u003cdiv class=\"l-accordion__container\"\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features0_section4_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section4_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eDiffraction MTF\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-margin--s is-1col\"\u003e\n\u003cdiv id=\"main-features0_section5_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section5_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eGeometrical MTF\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--50 is-margin--s is-1col\"\u003e\n\u003cdiv id=\"main-features0_section6_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features0_section6_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003ctable class=\"graph-legend mtf\"\u003e\n\u003cdiv\u003e\u003cstrong\u003eThe MTF chart gives the result at the wide-open aperture\u003c\/strong\u003e\u003c\/div\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003e\u003cstrong\u003eSpatial frequency\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003eS:Sagittal Line\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003eM:Meridional Line\u003c\/strong\u003e\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e10lp\/mm\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\n\u003cdiv class=\"graph-legend_line mtf_10\"\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cdiv class=\"graph-legend_dotted mtf_10\"\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003e30lp\/mm\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\n\u003cdiv class=\"graph-legend_line mtf_30\"\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cdiv class=\"graph-legend_dotted mtf_30\"\u003e\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan class=\"c-glossary\"\u003e\u003ca class=\"c-glossary-trigger\"\u003eMTF chart guide\u003c\/a\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 150-600mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"main-features1\" class=\"p-product-feature l-layout is-light\"\u003e\n\u003cdiv class=\"l-section l-section--s is-1col\"\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"main-features1_section0_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features1_section0_column0_content0\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch2 class=\"is-title\"\u003eFast, high-precision AF\u003cbr\u003e\nand impressive functionality\u003c\/h2\u003e\n\u003ch5 class=\"is-title\"\u003eThe 150-600mm F5-6.3 DG DN OS | Sports comes with the pro-level functionality that defines the SIGMA Sports line lens, which is designed for capturing fast-action subjects.\u003c\/h5\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"main-features1_section2_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features1_section2_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eWith an AF actuator controlled by a stepping motor, the lens combines fast and quiet autofocus with excellent tracking of moving objects. Furthermore, a \u003cspan class=\"c-glossary\"\u003e\u003ci class=\"c-icon c-icon--info\"\u003e\u003c\/i\u003e\u003ca class=\"c-glossary-trigger\"\u003ehigh-precision magnetic sensor\u003c\/a\u003e\u003c\/span\u003e enables highly accurate positioning for fast and high-precision AF. This is particularly impressive on an ultra-telephoto lens where the focus lens has to move a significant distance.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThe OS function delivers effective image stabilization that offers an advantage of approximately 4 stops*, which is ideal for hand-held shooting at slower shutter speeds. It is possible to change the OS settings using the OS switch and Custom Mode switch to best suit the shooting situation. The lens has a Focus Limiter switch offering three-zone AF modification, which helps to speed up AF performance, and on the L-Mount it is possible to set a custom focusing limit via the SIGMA USB DOCK UD-11. The lens also has three AFL buttons to which you can assign various functions on the camera side depending on the model of camera used. This ensures that key settings are able to be customized to suit your shooting style and be accessed easily so that you can adapt quickly to changing conditions.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eWith the fast and high-precision AF, 4 stops* image stabilization, and a wide range of customizable functionality that comes with the SIGMA 150-600mm F5-6.3 DG DN OS | Sports, the creative possibilities are limitless.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003e\u003csmall\u003e* Based on CIPA guidelines (measured in 600mm with a 35mm full-size image sensor)\u003c\/small\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ccode class=\"c-circle is-number\"\u003e1\u003c\/code\u003eAFL buttons\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-accordion is-almost-hidden is-closed\"\u003e\n\u003cdiv class=\"l-accordion__wrapper\" data-closed-height=\"4.4444444444444em\"\u003e\n\u003cdiv class=\"l-accordion__container\"\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-margin--s is-1col\"\u003e\n\u003cdiv id=\"main-features1_section5_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features1_section5_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cdiv\u003e\u003cstrong\u003eVarious functions can be assigned to three AFL buttons on the camera side depending on the model of camera used.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003ccode class=\"c-circle is-number\"\u003e2\u003c\/code\u003eZoom Torque switch\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThe newly developed switch lets you change the zoom ring torque (resistance) and lock it at the wide end.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eL (Lock): The zoom ring fixed at the wide end.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eT (Tight): The zoom ring torque set on the higher side and kept at a focal length. This prevents the lens from extending or retracting due to its own weight when pointed either upward or downward.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eS (Smooth): The zoom ring torque set to low allows the lens to zoom in and out smoothly, suitable for straight zoom.\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ccode class=\"c-circle is-number\"\u003e3\u003c\/code\u003eFocus Mode switch\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ccode class=\"c-circle is-number\"\u003e4\u003c\/code\u003eFocus Limiter switch\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003ccode class=\"c-circle is-number\"\u003e5\u003c\/code\u003eOS switch\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThe OS switch toggles between two OS settings: Mode 1 for general photography and Mode 2 for motor sports and other applications requiring panning.\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003ccode class=\"c-circle is-number\"\u003e6\u003c\/code\u003eCustom Mode switch\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eDefault setting: for Sony E-Mount\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eSwitch the OS \u003c\/strong\u003e\u003cb\u003eeffect. OFF: Standard\u003c\/b\u003e\u003cbr\u003e\n\u003cstrong\u003eThe OS effect is well-balanced and suitable for a wide variety of scenes.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eC1: Dynamic View Mode\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThis mode offers a recognizable OS effect to the image in the viewfinder. This helps to ensure the composition of images quickly.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eC2: Moderate View Mode\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eThis mode is quickly able to ascertain the difference between fine composition adjustment and unwanted camera shake. It provides a natural and smooth viewfinder image even when composition is changed \u003c\/strong\u003e\u003cb\u003erapidly. For L-Mount (with USB DOCK UD-11)\u003c\/b\u003e\u003cbr\u003e\n\u003cstrong\u003eThe OS effect and a focus limiter setting can be assigned to either C1 or C2.\u003c\/strong\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 150-600mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features1_section6_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features1_section6_column0_content0\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title\"\u003eSupports USB DOCK UD-11 for L-Mount\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-margin--s is-1col\"\u003e\n\u003cdiv id=\"main-features1_section7_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features1_section7_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eWith the 150-600mm F5-6.3 DG DN OS | Sports, it is possible to set Custom Mode switch, update lens firmware, and adjust the sensitivity of the manual focus ring. It is also possible to change the focus limiter distance.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"main-features2\" class=\"p-product-feature l-layout is-light\"\u003e\n\u003cdiv class=\"l-section l-section--s is-1col\"\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"main-features2_section0_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features2_section0_column0_content0\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch2 class=\"is-title\"\u003eOutstanding build quality optimized for ultra-telephoto photograph\u003c\/h2\u003e\n\u003ch2 class=\"is-title\"\u003e\n\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eThe 150-600mm F5-6.3 DG DN OS | Sports combines the build quality that upholds the SIGMA Sports line standards with excellent operability, taking into account different shooting environments and modes of operation expected with an ultra-telephoto lens. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eA dust and splash resistant structure\u003csup\u003e*1\u003c\/sup\u003e that stops water drops or dust from getting into the lens, combined with a water and oil repellent coating applied to the front element, gives you a peace of mind even in a harsh shooting environment. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eThe lens features a Dual Action Zoom, which supports both straight zoom and ring zoom, allowing you to change the angle of view in a quick and intuitive way. In addition, there is also a newly incorporated Zoom Torque switch, with which you can change the resistance of the zoom ring and lock it at the wide end, ensuring ease of zoom operation as well as elimination of zoom creep. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eOn the lens body there is a magnesium tripod socket attachable to an Arca Swiss type clamp. The foot is removable and may be replaced with an optional lens foot (replaceable lens foot type) or mounted on a monopod. \u003c\/strong\u003e\u003cstrong style=\"color: #333333;, Times, serif;font-size: 16px\"\u003eThe lens body uses parts made of aluminum and TSC (Thermally Stable Composite), where they are most suitable. TSC is a type of polycarbonate with a thermal expansion rate similar to that of aluminum, ensuring the lens behaves consistently at different temperatures. By taking advantage of its design intended exclusively for mirrorless camera systems, the lens is both robust—an attribute essential for the Sports line of lenses and compact and lightweight. Compared to the SIGMA 150-600mm F5-6.3 DG OS HSM | Sports, which is also a Sports line lens but designed for SLR cameras, the new lens is lighter by 760g and shorter by 26.6mm\u003csup\u003e*2\u003c\/sup\u003e.\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper is-margin--s is-1col\"\u003e\n\u003cdiv id=\"main-features2_section2_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features2_section2_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003csmall\u003e*1 Although this construction allows the lens to be used in light rain, it is not the same as being waterproof.\u003cbr\u003e\n*2 The 150-600mm F5-6.3 DG DN OS | Sports for L-Mount, compared to the 150-600mm F5-6.3 DG OS HSM | Sports for SIGMA SA-mount.\u003c\/small\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 150-600mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-accordion is-almost-hidden is-closed\"\u003e\n\u003cdiv class=\"l-accordion__wrapper\" data-closed-height=\"4.4444444444444em\"\u003e\n\u003cdiv class=\"l-accordion__container\"\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-1col\"\u003e\n\u003cdiv id=\"main-features2_section4_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features2_section4_column0_content0\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title\"\u003eDust and Splash \u003ci class=\"u-br--sp\"\u003e\u003c\/i\u003eResistant Structure*\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-margin--s is-1col\"\u003e\n\u003cdiv id=\"main-features2_section5_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features2_section5_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThis lens features a highly effective dust and splash resistant structure with special sealing at the mount connection, manual focus ring, zoom ring, and cover connection, allowing you to work in all types of weather.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003e\u003csmall\u003e* Although this construction allows the lens to be used in light rain, it is not the same as being waterproof.\u003c\/small\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #1b1919;font-family: Karla, Arial, Helvetica, sans-serif;font-size: 22px\"\u003eTripod socket\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper l-wrapper--75 is-margin--s is-1col\"\u003e\n\u003cdiv id=\"main-features2_section8_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features2_section8_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe tripod socket with 90° click stops, made with a magnesium alloy that is both lightweight and tough, is incorporated to ensure easier changes of shooting position from vertical to horizontal and vice versa. It can be attached directly to an Arca Swiss type clamp.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"main-features4\" class=\"p-product-feature l-layout is-light\"\u003e\n\u003cdiv class=\"l-section l-section--s is-1col\"\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"main-features4_section0_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features4_section0_column0_content0\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch2 class=\"is-title\"\u003eEssentials\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"main-features4_section0_column0_content1\" class=\"l-content l-content--title\"\u003e\n\u003cdiv class=\"c-content-hgroup\"\u003e\n\u003ch3 class=\"is-title\"\u003eYou'll find our philosophy\u003cbr\u003e\nand craftsmanship \u003ci class=\"u-br--sp\"\u003e\u003c\/i\u003ein every product\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"l-wrapper is-1col\"\u003e\n\u003cdiv id=\"main-features4_section1_column0\" class=\"l-column\"\u003e\n\u003cdiv id=\"main-features4_section1_column0_content0\" class=\"l-content l-content--text\"\u003e\n\u003cdiv class=\"c-content-richtext p-article p-article--wide\"\u003e\n\u003cp\u003e\u003cb\u003eOur new line-up fully expresses our approach to lenses and photography itself. All of our lenses belong to one of three lines—Art, Contemporary, or Sports—all of which share our development philosophy and advanced manufacturing system. High performance, high quality, and high end in every respect, these lenses give people who love photography lasting value and consistent, exciting results. The secret is our passion for craftsmanship that we put into every production process and every product.\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684878287146,"sku":"747965","price":23895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-150-600-sport-canon.jpg?v=1781054509"},{"product_id":"sigma-16-28mm-f2-8-dg-dn-contemporary-lens-for-sony-e-mirrorless-camera-lens","title":"Sigma 16-28mm f2.8 Lens for Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 16-28mm\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_riPByZJPqM\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_riPByZJPqM\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe Sigma 16-28mm f2.8 DG DN Contemporary Lens for Sony E is a compact, high-performance ultrawide zoom meant to compliment a photographer's arsenal by providing a versatile range of focal lengths in a small and lightweight package, without compromising on optical quality. A fast f2.8 constant aperture allows for the use of faster shutter speeds in low light scenarios as well as being especially useful for closeup shots thanks to its shallow depth of field.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-16-28mm-f2_8-DG-DN-Contemporary-Lens-for-Leica-L1.jpg\"\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 16-28mm\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-16-28mm-f2_8-DG-DN-Contemporary-Lens-for-Leica-L8.jpg\"\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 16-28mm\u003c\/a\u003e\u003c\/h2\u003e\n\u003cdiv class=\"js-injected-html text_riPByZJPqM\"\u003e\n\u003cp\u003e\u003cstrong\u003eThis lens utilizes a complex arrangement of specialized aspherical and low dispersion glass elements to effectively suppress chromatic aberrations for improved clarity and colour accuracy. Super Multi-Layer and Nano Porous Coatings have also been applied to improve contrast and colour rendering by reducing lens flare and ghosting when working in strong lighting conditions. The inner zoom \u0026amp; focus mechanism keeps the dimensions of the lens constant throughout the zoom range and at all focus distances. This design feature allows for almost no balance point shift and a fixed front element, making it an ideal instrument for videography, travel, and landscape photography.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-16-28mm-f2_8-DG-DN-Contemporary-Lens-for-Leica-L6.jpg\"\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 16-28mm\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_riPByZJPqM\"\u003e\n\u003cdiv class=\"feature_riPByZJPqM\"\u003e\n\u003cdiv class=\"feature_riPByZJPqM\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_riPByZJPqM\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eConstant f2.8 maximum aperture is well-suited for working in available lighting conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eTwo large-diameter aspherical elements control spherical aberrations and distortion for increased sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRounded nine-blade diaphragm contributes to a smooth and pleasing bokeh quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e72mm front filter thread allows for the use of common screw-in filters instead of specialized setups.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eA stepping AF motor benefits both photographers and videographers with its fast, precise, and near-silent performance. Full-time manual focus control can also be selected.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWeather-resistant construction with a brass bayonet that affords improved mounting accuracy and rigidity.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-16-28mm-f2_8-DG-DN-Contemporary-Lens-for-Leica-L7.jpg\"\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 16-28mm\u003c\/a\u003e\u003c\/h2\u003e\n\u003cdiv class=\"title_OMS5rN7R1Z\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\" data-selenium=\"sellingPointsTitle\"\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eSony E-Mount Lens\/Full-Frame Format\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eAperture Range: f2.8 to f22\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eFive FLD Elements\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eFour Aspherical Elements\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eInternal Focus Design\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eSuper Multi-Layer \u0026amp; Nano Porous Coatings\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eWeather-Sealed Construction\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eRounded 9-blade Diaphragm\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003e72mm Filter Size\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e\u003cstrong\u003eTested with Sigma A1 MTF System\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003eSigma 16-28mm\u003c\/a\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684944740650,"sku":"206965","price":17995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/Sigma-16-28mm-f2.8-DG-DN-Contemporary-Lens-for-Leica-L1.jpg?v=1781055825"},{"product_id":"sigma-20mm-f1-4-dg-dn-art-for-sony-e-mirrorless-camera-lens","title":"Sigma 20mm f1.4 Art Lens for Sony E","description":"\u003ch1 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle1_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\" data-selenium=\"productTitle\"\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 20mm \u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003e\u003cstrong\u003eAn ultrawide Sony E-mount prime, the Sigma 20mm f\/1.4 DG DN Art Lens offers incredible imaging performance from corner to corner, with a large maximum aperture that makes it ideal for use in low-light environments, particularly under dark skies where its new features are especially useful. Always an excellent choice for landscape and architecture, this lens is equipped with newly updated functions especially useful for astrophotographers.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCombining an optical design with in-camera corrections that keep distortion under control, this lens offers an extremely well-controlled sagittal coma flare that yields pin-point stars from edge to edge. Additionally, a new Manual Focus Lock (MFL) switch disables the focus ring, ensuring that focus never changes, even after hours of shooting under chilly, dark skies. The lens has also been developed to accept 82mm front filters, a rarity on ultrawide primes, and another unique feature includes a rear filter holder, which accommodates sheet filters for various creative effects.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle1_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\" data-selenium=\"productTitle\"\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/\"\u003e\u003cstrong\u003eSigma 20mm \u003c\/strong\u003e\u003c\/a\u003e\u003c\/h2\u003e\n\u003ch5 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle1_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\" data-selenium=\"productTitle\"\u003e\u003cstrong\u003eAs part of the Art line within Sigma's Global Vision series, this lens is designed to achieve truly notable optical performance and is ideally suited for creative and artistic applications.\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003ePrime wide-angle 20mm f\/1.4 lens is designed for full-frame format Sony E-mount mirrorless cameras and can also be used with APS-C models where it provides a 30mm equivalent focal length.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFast f\/1.4 maximum aperture is well-suited for working in low-light conditions and provides greater control over the focus position when using shallow depth of field techniques.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eTwo SLD and three aspherical elements have been incorporated within the lens design to correct for chromatic aberrations throughout the entire focusing range and to ensure exceptional clarity and contrast. This optical design also helps to control distortion and limit vignetting.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eEmploys a concave double-sided aspherical element, which provides outstanding edge-to-edge sharpness and optical performance.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOptimized for astrophotography, the lens offers extremely well-controlled sagittal coma flare and limits ghosting.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eA Super Multilayer Coating has been applied to lens elements to minimize lens flare while producing contrast-rich and color-neutral imagery, even in backlit conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eInner focus system powered by precise STM stepping motor provides high-speed autofocus and near-silent operation.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOptimized for astrophotography, a new MFL (Manual Focus Lock) switch disables the focus ring, ensuring that focus never changes, even after hours of shooting under chilly, dark skies.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAperture ring with click switch and lock switch prevents accidental aperture changes.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eA rounded eleven-blade diaphragm helps to produce an attractive out-of-focus quality.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePetal-shaped lens hood helps to reduce lens flare when working in strong lighting conditions and offers some protection to the front element of the lens.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e82mm front filter threads and rear filter holder for sheet-type filters.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCurved lip at the front of the lens keeps an optional lens heater from slipping in front of the lens.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eBrass bayonet mount for ensured precision and durability.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCompatible with AF Assist function on select Sony E-Mount mirrorless cameras.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51684959420714,"sku":"414965","price":17395.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-20mm-f1.4-1.jpg?v=1781056348"},{"product_id":"sigma-70-200mm-f-2-8-sports-for-sony","title":"Sigma 70-200mm f\/2.8 Sports Lens for Sony","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/\"\u003e\u003cstrong\u003eSigma 70-200mm f\/2.8 Sports for Sony\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eHigh-Level Performance \u0026amp; Reliability\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eA dynamic zoom designed for professionals, the Sigma 70-200mm f\/2.8 DG DN OS Sports Lens excels at capturing sports, wildlife, and weddings. The large f\/2.8 aperture allows impressive performance throughout the entire zoom range and provides reliable low-light performance. Dual HLA (High-response Linear Actuator) motors enable high-speed autofocus, helping you freeze action. Sigma's OS2 algorithm effectively stabilizes images, providing up to 7.5 stops of correction. Additionally, the superior weather resistance of Sigma's Sports line means you can take your 70-200mm f\/2.8 out in the field with peace of mind.\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003eCombined with the 14-24mm F2.8 DG DN Art and the 24-70mm f\/2.8 DG DN Art, these three zoom lenses for full-frame mirrorless cameras with a bright f\/2.8 constant aperture cover a wide range of focal lengths.\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eDual HLA Autofocus\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDriven by dual HLA (High-response Linear Actuator) motors, quick and quiet autofocus is provided, greatly benefiting the quality of both photo and video content taken with this lens. Its floating focus configuration creates significantly less movement in each focus group, resulting in extremely responsive focusing performance.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eOS2 Algorithm\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eSigma's OS2 optical stabilization algorithm provides up to 7.5 stops of image stabilization making the lens more well-suited for handheld usage and giving users the luxury of shooting at slower shutter speeds while maintaining image sharpness.\u003c\/strong\u003e\u003cstrong\u003eTwo OS modes are available. Mode 1 is for general shooting, while Mode 2 features Sigma's Intelligent OS algorithm and is ideal for panning shots and sports capturing.\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eAdditional Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eAperture ring with click and lock switches\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eTripod socket to distribute weight evenly\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCarbon fiber-reinforced plastic lens hood\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003e6 Custom Switches\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eAFL button\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFocus mode switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFocus limiter switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOS switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCustom mode switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAperture ring click switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685054841130,"sku":"591965","price":29595.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-70-200-sony.jpg?v=1781058459"},{"product_id":"sigma-14mm-f-1-4-art-lens-for-sony-e","title":"Sigma 14mm f\/1.4 Art Lens for Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/\"\u003e\u003cstrong\u003eSigma 14mm f\/1.4 Art Lens for Sony E\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003e\u003cstrong\u003eCreated to capture bright, sharp, and star-filled imagery, the Sigma 14mm f\/1.4 DG DN Art Lens is a full-frame ultra-wide-angle prime designed for astrophotography. Its sophisticated feature set also makes it an excellent choice for architecture and landscape photography. Offered here with a Sony E-mount, this lens is part of the Art line within Sigma's Global Vision series, providing outstanding optical performance for high-end creative and artistic applications.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eSpecifically designed for astrophotography, this 14mm f\/1.4 lens provides a vast 114° angle of view on full-frame cameras. The lens is also compatible with APS-C models where it produces a full-frame equivalent focal length of 21mm.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eOptimized for nighttime shooting, the lens includes a tripod socket, manual focus lock switch, lens heater retainer, rear filter holder, and filter slots to assist in astrophotography applications.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003e1 SLD (Special Low Distortion), 3 FLD (Low Dispersion), and 3 aspherical elements combine to achieve outstanding sharpness, while also eliminating sagital coma flare, which distorts the shapes of stars. The optical design and super multicoating also minimize ghosting and flare when shooting starry skies and long exposure night scenes.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eEquipped with an HLA (High-Response Linear Actuator) autofocus motor, the lens provides fast, quiet, and highly-accurate focusing.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDedicated aperture switch enabling clicked and de-clicked operation.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe lens is constructed using a Thermally Stable Composite (TSC) material, along with traditional metals for use in a wide array of temperature variations.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eA durable brass bayonet mount ensures the lens is locked in place.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eIncludes built-in lens hood.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685057397034,"sku":"451965","price":28395.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-14mm-sony.jpg?v=1781058573"},{"product_id":"sigma-50mm-f-1-2-dg-dn-art-lens-for-sony-e","title":"Sigma 50mm f\/1.2 DG DN Art Lens for Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/\"\u003e\u003cstrong\u003eSigma 50mm f\/1.2 DG DN Art Lens for Sony E\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eLightweight, Precise \u0026amp; Bright\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe lightest in its class and the brightest in Sigma's 50mm prime lineup, the 50mm f\/1.2 DG DN Art Lens for Sony E-mount cameras is a well-designed lens for everyday use. Driven by Sigma's dual HLA (High-response Linear Actuator) motors, this lens delivers quiet and high-speed performance. Simultaneously, this focusing system allows for a more compact design, helping make this lens lighter than its counterparts. This classic focal length paired with an extremely wide f\/1.2 maximum aperture allows users to effortlessly capture a variety of subject matter. Also, there are physical function buttons and switches that improve the lens's overall ease of use as well as its reliability in the field. To reduce ghosting and improve contrast, a super multilayer coating is used on the glass elements.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eImpressively Smooth Bokeh\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eSporting a f\/1.2 maximum aperture, this 50mm prime lens provides rich and beautiful bokeh. Not only is this a massive benefit for creating more artistic and flattering imagery, but it allows you the ability to capture detailed images in harsh lighting conditions.\u003c\/strong\u003e\u003cstrong\u003eThis lens's rounded 13-blade diaphragm is a first for Sigma and maintains a circular shape, helping create smooth and round bokeh even when stopped down.\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eExceptional Build\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eConstructed with convenience in mind, the 50mm f\/1.2 is equipped with multiple functions to assist you while shooting. An AFL button is available for maintaining focus on a single distance. Certain camera models allow for customizing the AFL's function.\u003c\/strong\u003e\u003cstrong\u003eThe dust- and splash-resistant lens structure combined with the front lens element's water and oil-repellent coating create a durable overall lens that's reliable in the field.\u003c\/strong\u003e\n\u003cp\u003e\u003cstrong\u003eThe aperture ring is lockable and can be set to click\/de-click depending on your preference.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eAdditional Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eLens construction: 17 elements in 12 groups\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePetal lens hood with locking mechanism\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRounded 13-blade diaphragm\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWeight: 1.6 lb\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHigh refractive index glass and four aspherical lens elements\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCompatible with AF Assist functions on compatible E-mount cameras\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685063721258,"sku":"316965","price":27295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-50mm-f1.2-sony.jpg?v=1781058816"},{"product_id":"sigma-24-70mm-f-2-8-dg-dn-ii-art-lens-for-sony-e","title":"Sigma 24-70mm f\/2.8 DG DN II Art Lens For Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/\"\u003e\u003cstrong\u003eSigma 24-70mm f\/2.8 DG DN II Art Lens For Sony E\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eFeaturing improved rendering performance in a shorter and lighter body, Sigma's flagship Sony E-mount 24-70mm f\/2.8 DG DN II Art Lens deploys an advanced optical design for gains in sharpness, resolution, and portability. Additions like accelerated autofocus, a clickable aperture ring, and a scant, 6.7\" minimum focusing distance make this small-footprint follow-up ideal for those seeking versatility without compromising excellence.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eSophisticated Optical Design\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eSix \"F\" Low Dispersion (FLD), two Special Low Dispersion (SLD) elements, and five aspherical elements markedly reduce chromatic aberrations and color fringing throughout the zoom range for improved clarity and color accuracy. Also, increased control over sagittal coma flare yields high resolution across the entire frame.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eIn addition to superior optical performance, the five aspherical elements contribute to the lens' compact build with their thin, highly polarized construction.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe bright, f\/2.8 aperture and rounded 11-blade diaphragm produce a large, beautiful bokeh effect.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSuper multilayer and nano porous coatings have been applied to lens elements in order to minimize lens flare and ghosting and contribute to producing contrast-rich and color-neutral imagery, even in backlit conditions.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe lens was also designed to suppress focus breathing as the angle of view changes across the zoom range, creating natural-looking focus pulls when recording video.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eFocus Faster, Focus Closer\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eThe introduction of a linear motor high-response linear actuator (HLA) to drive the autofocus yields focusing speeds more than three times faster than its predecessor.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAt the wide-angle end of the zoom range, the minimum focusing distance improves to 6.7\" with a maximum magnification of 1:2.7 to suit working with close-up subjects or in tight spaces.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eBuilt Strong and Svelte\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eMaintaining the same number of lens elements, the overall length has been shortened to 4.8\" while the weight has been reduced to 1.6 lb.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe aperture ring features both click and lock switches for improved handling during use.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eThe robust internal structure features metal parts for the zoom extension, while the exterior boasts rubber seals in the mount to protect the lens from dust and moisture.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eTwo integrated AF-L buttons can be programmed to adjust various shooting settings and the lens also features a dedicated AF\/MF switch and a zoom lock switch to prevent the barrel from accidentally extended.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685075058986,"sku":"57A965","price":23295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-24-70-sony.jpg?v=1781059369"},{"product_id":"sigma-28-45mm-f-1-8-dg-dn-art-lens-for-sony-e","title":"Sigma 28-45mm f\/1.8 DG DN Art Lens For Sony E","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/\"\u003e\u003cstrong\u003eSigma 28-45mm f\/1.8 DG DN Art Lens For Sony E\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eThe World's Brightest Full-Frame Zoom\u003c\/strong\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eSigma introduces the Sony E-mount 28-45mm f\/1.8 DG DN Art Lens, the world's first zoom lens for full-frame mirrorless cameras with an f\/1.8 aperture throughout the entire zoom range. Featuring prime-like optical performance and video-friendly design and functionality, its wide-to-normal focal range means a lighter kit bag without surrendering image quality.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eDesign and Performance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eThe lens features a total of 18 elements in 15 groups, with three aspherical and five Special Low Dispersion elements to minimize flare and ghosting and suppress various aberrations. This results in an optical performance that meets or exceeds that of other Sigma Art lenses, including the primes. Along with its 11-blade, rounded diaphragm, the design promotes sharpness and a large, smooth bokeh when used wide open.\u003c\/strong\u003e\u003cstrong\u003eIn addition to the f\/1.8 maximum aperture, the lens also maintains an 11.9\" minimum focusing distance across the entire zoom range. It achieves a maximum magnification ratio of 1:4 at its longest focal length, increasing depth of field and versatility in tight spaces.\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eVideo Production\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDesigned with video creation in mind, the lens' bright f\/1.8 aperture and wide-to-normal zoom range make it a versatile tool ideal for single-shooter, run-and-gun setups. An internal zoom design maintains the overall length during use, making it easy to balance on gimbals. The design also suppresses focus breathing for smooth movement across the focal range. Sigma's high-speed, high-response linear actuator autofocus remains both quiet and accurate, while manual focusing is improved with click and lock mechanisms.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eTwo AFL buttons\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFocus mode switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSuper multilayer and nano porous coatings\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWater- and oil-repellent coating on front element\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDust- and splash-resistant design\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDurable brass bayonet mount\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685075091754,"sku":"612965","price":26695.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-28-45-sony.jpg?v=1781059379"},{"product_id":"sigma-16-300mm-f-3-5-6-7-dc-os-contemporary-mirrorless-camera-lens-canon-rf","title":"Sigma 16-300mm f\/3.5-6.7 DC OS Contemporary Mirrorless Camera Lens (Canon RF)","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOoogmyfrPih3KV1LrLQvpx-qxkZVkyz41eK-I6cgQxnQj-ZPIyJt\"\u003e\u003cstrong\u003eSigma 16-300mm f\/3.5-6.7 DC OS Contemporary Lens (Canon RF)\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eAll-In-One Zoom for Any Situation\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe Sigma 16-300mm f\/3.5-6.7 DC OS Contemporary Lens is a groundbreaking all-in-one zoom lens designed for APS-C mirrorless cameras. With an industry-leading 18.8x zoom ratio, it covers a vast focal range equivalent to 24-450mm, making it the perfect tool for everything from wide-angle landscapes to distant wildlife shots. Its advanced optical stabilization, fast HLA autofocus, and impressive close-up capabilities ensure sharp, detailed images across all focal lengths. Whether capturing everyday moments or professional-level shots, this lens delivers outstanding performance in a highly portable, travel-friendly package.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eVersatile 18.8x Zoom with Macro Capabilities\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eCovering focal lengths from 16 to 300mm (24-450mm equivalent), this lens excels in wide-angle, telephoto, and macro shooting. With a 1:2 magnification ratio at 70mm, it captures stunning close-ups, perfect for detailed shots of flowers, insects, and small objects.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eExceptional Image Quality with Advanced Image Stailization\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eBuilt with 1 FLD, 4 SLD, and 4 aspherical elements, this lens delivers sharp, true-to-life images with minimal aberrations. The latest OS2 stabilization system provides up to 6 stops of shake reduction, ensuring clear, blur-free images even in low light and at long focal lengths.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eFast and Accurate Autofocus with HLA Motor\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe High-response Linear Actuator (HLA) motor enables lightning-fast, silent autofocus, ideal for wildlife, sports, and video applications. The lens locks onto moving subjects instantly, ensuring sharp and precise focus in any scenario.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eCompact, Lightweight, and, Built for the Outdoors\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDespite its powerful zoom range, the lens is highly portable, weighing just 1.35 lb. A weather-resistant construction and water- and oil-repellent front coating make it durable for outdoor shooting, while a zoom lock switch prevents lens creep during transport.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685108187434,"sku":"887972","price":15895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/SIGMA-16-300MM-LENS-FOR-CANON-RF.jpg?v=1781060614"},{"product_id":"sigma-16-300mm-f-3-5-6-7-dc-os-contemporary-mirrorless-camera-lens-sony-e","title":"Sigma 16-300mm f\/3.5-6.7 DC OS Contemporary Mirrorless Camera Lens (Sony E)","description":"\u003ch1\u003e\n\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOoogmyfrPih3KV1LrLQvpx-qxkZVkyz41eK-I6cgQxnQj-ZPIyJt\"\u003e\u003cstrong\u003eSigma 16-300mm f\/3.5-6.7 DC OS Contemporary Lens (\u003c\/strong\u003e\u003c\/a\u003eSony E\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOoogmyfrPih3KV1LrLQvpx-qxkZVkyz41eK-I6cgQxnQj-ZPIyJt\"\u003e\u003cstrong\u003e)\u003c\/strong\u003e\u003c\/a\u003e\n\u003c\/h1\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eAll-In-One Zoom for Any Situation\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe Sigma 16-300mm f\/3.5-6.7 DC OS Contemporary Lens is a groundbreaking all-in-one zoom lens designed for APS-C mirrorless cameras. With an industry-leading 18.8x zoom ratio, it covers a vast focal range equivalent to 24-450mm, making it the perfect tool for everything from wide-angle landscapes to distant wildlife shots. Its advanced optical stabilization, fast HLA autofocus, and impressive close-up capabilities ensure sharp, detailed images across all focal lengths. Whether capturing everyday moments or professional-level shots, this lens delivers outstanding performance in a highly portable, travel-friendly package.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eVersatile 18.8x Zoom with Macro Capabilities\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eCovering focal lengths from 16 to 300mm (24-450mm equivalent), this lens excels in wide-angle, telephoto, and macro shooting. With a 1:2 magnification ratio at 70mm, it captures stunning close-ups, perfect for detailed shots of flowers, insects, and small objects.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eExceptional Image Quality with Advanced Image Stailization\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eBuilt with 1 FLD, 4 SLD, and 4 aspherical elements, this lens delivers sharp, true-to-life images with minimal aberrations. The latest OS2 stabilization system provides up to 6 stops of shake reduction, ensuring clear, blur-free images even in low light and at long focal lengths.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eFast and Accurate Autofocus with HLA Motor\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe High-response Linear Actuator (HLA) motor enables lightning-fast, silent autofocus, ideal for wildlife, sports, and video applications. The lens locks onto moving subjects instantly, ensuring sharp and precise focus in any scenario.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eCompact, Lightweight, and, Built for the Outdoors\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDespite its powerful zoom range, the lens is highly portable, weighing just 1.35 lb. A weather-resistant construction and water- and oil-repellent front coating make it durable for outdoor shooting, while a zoom lock switch prevents lens creep during transport.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685108449578,"sku":"887965","price":15895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/SIGMA-16-300MM-LENS-FOR-CANON-RF_c5d86b1c-a7c3-401d-8355-373695d7bdea.jpg?v=1781060624"},{"product_id":"sigma-16-300mm-f-3-5-6-7-dc-os-contemporary-mirrorless-camera-lens-fujifilm-x","title":"Sigma 16-300mm f\/3.5-6.7 DC OS Contemporary Mirrorless Camera Lens (FUJIFILM X)","description":"\u003ch1\u003e\n\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOoogmyfrPih3KV1LrLQvpx-qxkZVkyz41eK-I6cgQxnQj-ZPIyJt\"\u003e\u003cstrong\u003eSigma 16-300mm f\/3.5-6.7 DC OS Contemporary Lens (\u003c\/strong\u003e\u003c\/a\u003eFUJIFILM X\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOoogmyfrPih3KV1LrLQvpx-qxkZVkyz41eK-I6cgQxnQj-ZPIyJt\"\u003e\u003cstrong\u003e)\u003c\/strong\u003e\u003c\/a\u003e\n\u003c\/h1\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eAll-In-One Zoom for Any Situation\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe Sigma 16-300mm f\/3.5-6.7 DC OS Contemporary Lens is a groundbreaking all-in-one zoom lens designed for APS-C mirrorless cameras. With an industry-leading 18.8x zoom ratio, it covers a vast focal range equivalent to 24-450mm, making it the perfect tool for everything from wide-angle landscapes to distant wildlife shots. Its advanced optical stabilization, fast HLA autofocus, and impressive close-up capabilities ensure sharp, detailed images across all focal lengths. Whether capturing everyday moments or professional-level shots, this lens delivers outstanding performance in a highly portable, travel-friendly package.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eVersatile 18.8x Zoom with Macro Capabilities\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eCovering focal lengths from 16 to 300mm (24-450mm equivalent), this lens excels in wide-angle, telephoto, and macro shooting. With a 1:2 magnification ratio at 70mm, it captures stunning close-ups, perfect for detailed shots of flowers, insects, and small objects.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eExceptional Image Quality with Advanced Image Stailization\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eBuilt with 1 FLD, 4 SLD, and 4 aspherical elements, this lens delivers sharp, true-to-life images with minimal aberrations. The latest OS2 stabilization system provides up to 6 stops of shake reduction, ensuring clear, blur-free images even in low light and at long focal lengths.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eFast and Accurate Autofocus with HLA Motor\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eThe High-response Linear Actuator (HLA) motor enables lightning-fast, silent autofocus, ideal for wildlife, sports, and video applications. The lens locks onto moving subjects instantly, ensuring sharp and precise focus in any scenario.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eCompact, Lightweight, and, Built for the Outdoors\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDespite its powerful zoom range, the lens is highly portable, weighing just 1.35 lb. A weather-resistant construction and water- and oil-repellent front coating make it durable for outdoor shooting, while a zoom lock switch prevents lens creep during transport.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685108580650,"sku":"887975","price":15895.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/SIGMA-16-300MM-LENS-FOR-CANON-RF_1a4304d9-58ff-4bdb-acfe-4575ecfe356e.jpg?v=1781060634"},{"product_id":"sigma-28-105mm-f-2-8-dg-dn-art-lens-sony-e","title":"Sigma 28-105mm f\/2.8 DG DN Art Lens (Sony E)","description":"\u003ch1 class=\"ai-optimize-26 ai-optimize-introduction\"\u003e\u003cstrong\u003eSigma 28-105mm f\/2.8 DG DN Art Lens\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo ai-optimize-introduction\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-34\"\u003e\u003cstrong\u003ePrecise Focusing, Exceptional Convenience\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ai-optimize-introduction\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eFlexing a vast zoom range and a fast constant aperture, the 28-105mm f\/2.8 DG DN Art Lens from Sigma covers a variety of popular focal lengths, equipping you to capture everything from sweeping landscapes to intimate portraits all with one lens. Designed for Sony E-mount full-frame mirrorless camera systems, this lens provides a minimum focusing distance of 15.8\" across the entire zoom, ensuring your ability to capture detailed close-ups of your subjects. Driven by an HLA motor, this lens delivers quiet and precise autofocusing, and its rounded 12-blade diaphragm ensures pleasing and circular bokeh. This lens repels damage from outside elements by coupling a water- and oil-repellant front lens element coating with a dust- and splash-resistant design.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-35\"\u003e\u003cstrong\u003eLens Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eTwo AF-L buttons are available to be programmed based on your shooting needs.\u003c\/strong\u003e\n\u003cp class=\"ai-optimize-27\"\u003e\u003cstrong\u003eA zoom lock switch prevents the lens from accidentally extending.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ai-optimize-28\"\u003e\u003cstrong\u003eThe lockable aperture ring with click\/de-click function enables smooth adjustments and prevents unintentional value changes.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-36\"\u003e\u003cstrong\u003eOptical Design\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cstrong\u003eTwo F Low Dispersion (FLD) and one Special Low Dispersion (SLD) elements markedly reduce chromatic aberrations and color fringing throughout the zoom range for improved clarity and color accuracy.\u003c\/strong\u003e\n\u003cp class=\"ai-optimize-29\"\u003e\u003cstrong\u003eFive aspherical elements control spherical aberrations and distortion for increased sharpness and accurate rendering.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ai-optimize-30\"\u003e\u003cstrong\u003eA water- and oil-repellant coating is applied to the front lens element to minimize any liquids from sticking to the glass.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-37\"\u003e\u003cstrong\u003eAdditional Lens Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"ai-optimize-31\"\u003e\u003cstrong\u003eLens construction: 18 elements in 13 groups.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-32\"\u003e\u003cstrong\u003eLens weight is approximately 2 lb. The lens barrel near the mount is made of magnesium instead of aluminum, contributing to its lightweight design and allowing users to shoot longer without fatigue.\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-33\"\u003e\u003cstrong\u003e82mm filter thread for wide compatibility.\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685125095722,"sku":"636965","price":28995.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-28-105mm-f2.8-dg-dn-sony-e.jpg?v=1781061068"},{"product_id":"sigma-17-40mm-f-1-8-dc-art-lens-sony-e","title":"Sigma 17-40mm f\/1.8 DC Art Lens (Sony E)","description":"\u003ch1 class=\"ai-optimize-26\"\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOorWqchMdT6SeAArvYrW-4XzysOG6XNhkg2SNVbVC52VkIjLrcB-\"\u003e\u003cstrong\u003eSigma 17-40mm f\/1.8 DC Art Lens\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo ai-optimize-introduction\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-26\"\u003e\u003cstrong\u003eA Bright, Wide-to-Normal APS-C Zoom\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eSigma introduces a new zoom lens for APS-C mirrorless cameras with an f\/1.8 aperture throughout the entire zoom range, the 17-40mm f\/1.8 DC Art Lens. Featuring prime-like optical performance and video-friendly design and functionality, its wide-to-normal focal range means a lighter kit bag without surrendering image quality.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-33\"\u003e\u003cstrong\u003eDesign and Performance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp class=\"ai-optimize-27\"\u003e\u003cstrong\u003eThe lens features a total of 17 elements in 11 groups, with four aspherical and four Special Low Dispersion elements to minimize flare and ghosting and suppress various aberrations. This results in an optical performance that meets or exceeds that of other Sigma Art lenses, including the 18-35mm f\/1.8 DC HSM Art lens. Along with its 11-blade, rounded diaphragm, the design promotes sharpness and a large, smooth bokeh when used wide open.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ai-optimize-27\"\u003e\u003cstrong\u003eIn addition to the f\/1.8 maximum aperture, the lens also maintains an 11\" minimum focusing distance across the entire zoom range. It achieves a maximum magnification ratio of 1:4.8 at its longest focal length, increasing depth of field and versatility in tight spaces.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-34\"\u003e\u003cstrong\u003eVideo Production\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDesigned with video creation in mind, the lens' bright f\/1.8 aperture and wide-to-normal zoom range make it a versatile tool ideal for single-shooter, run-and-gun setups. An internal zoom design maintains the overall length during use, making it easy to balance on gimbals. The design also suppresses focus breathing for smooth movement across the focal range. Sigma's high-speed, high-response linear actuator autofocus remains both quiet and accurate, while manual focusing is improved with click-and-lock mechanisms.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"ai-optimize-28\"\u003e\u003cstrong\u003eTwo AFL buttons\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-29\"\u003e\u003cstrong\u003eFocus mode switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-30\"\u003e\u003cstrong\u003eWater- and oil-repellent coating on front element\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-31\"\u003e\u003cstrong\u003eDust- and splash-resistant design\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-32\"\u003e\u003cstrong\u003eDurable brass bayonet mount\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685125685546,"sku":"214965","price":15295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-17-40mm-f1.8-dc-art-lens.jpg?v=1781061078"},{"product_id":"sigma-17-40mm-f-1-8-dc-art-lens-canon-rf","title":"Sigma 17-40mm f\/1.8 DC Art Lens (Canon RF)","description":"\u003ch1\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOorWqchMdT6SeAArvYrW-4XzysOG6XNhkg2SNVbVC52VkIjLrcB-\"\u003e\u003cstrong\u003eSigma 17-40mm f\/1.8 DC Art Lens\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo ai-optimize-introduction\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eA Bright, Wide-to-Normal APS-C Zoom\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eSigma introduces a new zoom lens for APS-C mirrorless cameras with an f\/1.8 aperture throughout the entire zoom range, the 17-40mm f\/1.8 DC Art Lens. Featuring prime-like optical performance and video-friendly design and functionality, its wide-to-normal focal range means a lighter kit bag without surrendering image quality.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eDesign and Performance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe lens features a total of 17 elements in 11 groups, with four aspherical and four Special Low Dispersion elements to minimize flare and ghosting and suppress various aberrations. This results in an optical performance that meets or exceeds that of other Sigma Art lenses, including the 18-35mm f\/1.8 DC HSM Art lens. Along with its 11-blade, rounded diaphragm, the design promotes sharpness and a large, smooth bokeh when used wide open.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIn addition to the f\/1.8 maximum aperture, the lens also maintains an 11\" minimum focusing distance across the entire zoom range. It achieves a maximum magnification ratio of 1:4.8 at its longest focal length, increasing depth of field and versatility in tight spaces.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cstrong\u003eVideo Production\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDesigned with video creation in mind, the lens' bright f\/1.8 aperture and wide-to-normal zoom range make it a versatile tool ideal for single-shooter, run-and-gun setups. An internal zoom design maintains the overall length during use, making it easy to balance on gimbals. The design also suppresses focus breathing for smooth movement across the focal range. Sigma's high-speed, high-response linear actuator autofocus remains both quiet and accurate, while manual focusing is improved with click-and-lock mechanisms.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eTwo AFL buttons\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFocus mode switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWater- and oil-repellent coating on front element\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDust- and splash-resistant design\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDurable brass bayonet mount\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685125816618,"sku":"214972","price":15295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-17-40mm-f1.8-dc-art-lens_f796afab-a104-4a5b-bf5e-278b9f6c4b8e.jpg?v=1781061088"},{"product_id":"sigma-17-40mm-f-1-8-dc-art-lens-fujifilm-x","title":"Sigma 17-40mm f\/1.8 DC Art Lens (Fujifilm X)","description":"\u003ch1 class=\"ai-optimize-26\"\u003e\u003ca href=\"https:\/\/www.fotodiscountworld.co.za\/shop\/?srsltid=AfmBOorWqchMdT6SeAArvYrW-4XzysOG6XNhkg2SNVbVC52VkIjLrcB-\"\u003e\u003cstrong\u003eSigma 17-40mm f\/1.8 DC Art Lens\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h1\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo ai-optimize-introduction\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-26\"\u003e\u003cstrong\u003eA Bright, Wide-to-Normal APS-C Zoom\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eSigma introduces a new zoom lens for APS-C mirrorless cameras with an f\/1.8 aperture throughout the entire zoom range, the 17-40mm f\/1.8 DC Art Lens. Featuring prime-like optical performance and video-friendly design and functionality, its wide-to-normal focal range means a lighter kit bag without surrendering image quality.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-33\"\u003e\u003cstrong\u003eDesign and Performance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp class=\"ai-optimize-27\"\u003e\u003cstrong\u003eThe lens features a total of 17 elements in 11 groups, with four aspherical and four Special Low Dispersion elements to minimize flare and ghosting and suppress various aberrations. This results in an optical performance that meets or exceeds that of other Sigma Art lenses, including the 18-35mm f\/1.8 DC HSM Art lens. Along with its 11-blade, rounded diaphragm, the design promotes sharpness and a large, smooth bokeh when used wide open.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"ai-optimize-27\"\u003e\u003cstrong\u003eIn addition to the f\/1.8 maximum aperture, the lens also maintains an 11\" minimum focusing distance across the entire zoom range. It achieves a maximum magnification ratio of 1:4.8 at its longest focal length, increasing depth of field and versatility in tight spaces.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0 ai-optimize-34\"\u003e\u003cstrong\u003eVideo Production\u003c\/strong\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cstrong\u003eDesigned with video creation in mind, the lens' bright f\/1.8 aperture and wide-to-normal zoom range make it a versatile tool ideal for single-shooter, run-and-gun setups. An internal zoom design maintains the overall length during use, making it easy to balance on gimbals. The design also suppresses focus breathing for smooth movement across the focal range. Sigma's high-speed, high-response linear actuator autofocus remains both quiet and accurate, while manual focusing is improved with click-and-lock mechanisms.\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli class=\"ai-optimize-28\"\u003e\u003cstrong\u003eTwo AFL buttons\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-29\"\u003e\u003cstrong\u003eFocus mode switch\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-30\"\u003e\u003cstrong\u003eWater- and oil-repellent coating on front element\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-31\"\u003e\u003cstrong\u003eDust- and splash-resistant design\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli class=\"ai-optimize-32\"\u003e\u003cstrong\u003eDurable brass bayonet mount\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685126045994,"sku":"214975","price":15295.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sigma-17-40mm-f1.8-dc-art-lens_b62a00bc-7596-4695-b378-b6d620995f07.jpg?v=1781061097"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/collections\/FDW_LOGO_1000x1000_bf4c73f8-dc84-4b50-89a3-2b84a13889ae.png?v=1781050555","url":"https:\/\/www.fotodiscountworld.co.za\/collections\/sigma-easter-specials.oembed","provider":"Foto Discount World","version":"1.0","type":"link"}