{"product_id":"sony-alpha-a7-iii-mirrorless-camera-body","title":"Sony Alpha A7 III","description":"\u003ch1\u003eSony Alpha A7 III Mirrorless Camera Body\u003c\/h1\u003e\u003cp\u003eThe \u003cstrong\u003eSony Alpha A7 III\u003c\/strong\u003e is a full-frame mirrorless camera that delivers exceptional all-round performance for photographers and videographers. Built around a \u003cstrong\u003e24.2MP Exmor R BSI CMOS sensor\u003c\/strong\u003e and \u003cstrong\u003eBIONZ X processor\u003c\/strong\u003e, it offers \u003cstrong\u003e10fps continuous shooting\u003c\/strong\u003e, \u003cstrong\u003e4K\/30p video\u003c\/strong\u003e, \u003cstrong\u003e5-axis IBIS\u003c\/strong\u003e, and a \u003cstrong\u003e693-point Fast Hybrid AF system\u003c\/strong\u003e — all in a weather-sealed magnesium alloy body with dual card slots and a 710-shot battery life.\u003c\/p\u003e\u003ch2\u003eKey Features\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e24.2MP full-frame Exmor R BSI CMOS sensor\u003c\/strong\u003e — ISO 100–51200 (expandable to 204800)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e10fps continuous shooting\u003c\/strong\u003e with full AF\/AE for up to 177 frames; 8fps in live view\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e15-stop dynamic range\u003c\/strong\u003e at low sensitivity values\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e4K\/30p UHD video\u003c\/strong\u003e with 2.4x oversampling and full pixel readout\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFHD\/120p slow motion\u003c\/strong\u003e (4x\/5x) + S-Log2\/3 \u0026amp; HLG for cinematic grading\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e5-axis SteadyShot INSIDE IBIS\u003c\/strong\u003e — 5-stop compensation for stills and video\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e693 phase-detection AF points\u003c\/strong\u003e covering 93% of frame + 425 contrast-detection areas\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEye AF\u003c\/strong\u003e for portraits in AF-S and AF-C modes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLock-on AF \u0026amp; Real-Time Tracking\u003c\/strong\u003e for moving subjects\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e2.36m-dot OLED EVF\u003c\/strong\u003e (0.78x) + 3.0\" tilting touchscreen LCD\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDual SD card slots\u003c\/strong\u003e (one UHS-II) for flexible file management\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWi-Fi, NFC \u0026amp; Bluetooth\u003c\/strong\u003e + USB-C tethering and charging\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eTechnical Specifications\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensor:\u003c\/strong\u003e 24.2MP full-frame Exmor R BSI CMOS\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProcessor:\u003c\/strong\u003e BIONZ X + front-end LSI\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eContinuous Shooting:\u003c\/strong\u003e 10fps (mechanical\/electronic); 8fps (live view)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISO Range:\u003c\/strong\u003e 100–51200 (expandable 50–204800)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVideo:\u003c\/strong\u003e 4K\/30p (2.4x oversampled); FHD\/120p; S-Log2\/3; HLG\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStabilization:\u003c\/strong\u003e 5-axis SteadyShot INSIDE, 5 stops\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutofocus:\u003c\/strong\u003e 693 phase-detection + 425 contrast-detection points\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEVF:\u003c\/strong\u003e 2.36m-dot OLED, 0.78x magnification\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLCD:\u003c\/strong\u003e 3.0\" 922k-dot tilting touchscreen\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBattery Life:\u003c\/strong\u003e ~710 shots per charge (NP-FZ100)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConnectivity:\u003c\/strong\u003e Wi-Fi, NFC, Bluetooth, USB-C, Micro-USB, HDMI\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 0.65kg\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhat's in the Box\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eSony Alpha A7 III Camera Body\u003c\/li\u003e\n\u003cli\u003eNP-FZ100 rechargeable battery \u0026amp; charger\u003c\/li\u003e\n\u003cli\u003eShoulder strap\u003c\/li\u003e\n\u003cli\u003eBody cap\u003c\/li\u003e\n\u003cli\u003eUSB-C cable\u003c\/li\u003e\n\u003cli\u003eUser manual\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhy Buy from Foto Discount World\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthorized South African Sony dealer\u003c\/strong\u003e — guaranteed authentic product\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShips in 5–7 business days\u003c\/strong\u003e from supplier stock\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eExpert photography support\u003c\/strong\u003e from a specialist team\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompetitive pricing\u003c\/strong\u003e with current specials available\u003c\/li\u003e\n\u003cli\u003eContact us: \u003cstrong\u003e012 548 5651\u003c\/strong\u003e or \u003cstrong\u003esales@fotodiscountworld.co.za\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Foto Discount World","offers":[{"title":"Default Title","offer_id":51685033378090,"sku":"CAMSOILA7M3","price":34789.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7541\/0730\/files\/sony-a7iii.jpg?v=1781057677","url":"https:\/\/www.fotodiscountworld.co.za\/products\/sony-alpha-a7-iii-mirrorless-camera-body","provider":"Foto Discount World","version":"1.0","type":"link"}