Sony Alpha A7 IV Camera + 28-70mm Mirrorless Camera Kit

The Sony Alpha A7 IV is the ultimate hybrid full-frame mirrorless camera for photographers and filmmakers. Paired with the FE 28-70mm f/3.5-5.6 OSS lens, this kit delivers a 33MP Exmor R BSI CMOS sensor, BIONZ XR processor, 4K/60p 10-bit video, 5.5-stop IBIS, and AI-powered autofocus — all in a weather-sealed body ready for any shooting situation.

Key Features

33MP full-frame Exmor R BSI CMOS sensor — ISO 100–51200; ~15-stop dynamic range
10fps continuous shooting with AF/AE; up to 828 consecutive RAW+JPEG frames
4K/30p full-frame (7K oversampled) + 4K/60p Super35 in 10-bit
10-bit XAVC HS & XAVC S-I codecs; no recording time limit
S-Log3, S-Cinetone & HLG for cinematic colour grading
5.5-stop 5-axis SteadyShot INSIDE IBIS + Active IS mode for video
759 phase-detection AF points covering 94% of frame; -4 EV low-light AF
Real-Time Eye AF for humans, animals & birds in stills and video
Focus Breathing Compensation for smooth video focus transitions
3.68m-dot OLED EVF (0.78x, 120fps) + 3.0" vari-angle touchscreen LCD
Full-size HDMI + USB-C (3.2 Gen 2) tethering, charging & live streaming
FE 28-70mm f/3.5-5.6 OSS — compact full-frame standard zoom with optical IS

Technical Specifications

Sensor: 33MP full-frame Exmor R BSI CMOS
Processor: BIONZ XR
Continuous Shooting: 10fps (mechanical & electronic)
ISO Range: 100–51200 (expandable 50–204800)
Video: 4K/60p Super35; 4K/30p full-frame 10-bit; FHD/120p; no time limit
Stabilization: 5-axis IBIS, 5.5 stops + Active IS
Autofocus: 759 phase-detection points, -4 EV
EVF: 3.68m-dot OLED, 0.78x, 120fps
LCD: 3.0" 1.03m-dot vari-angle touchscreen
Lens: FE 28-70mm f/3.5-5.6 OSS
Connectivity: Wi-Fi (2.4/5GHz), Bluetooth, USB-C, full-size HDMI, 3.5mm mic/headphone
Weight: 0.95kg (kit)